We had the good fortune of connecting with Stacy Grace and we’ve shared our conversation below.
Hi Stacy, we’d love for you to start things off by telling us something about your industry that we and others not in the industry might be unaware of?
Most underwear is made from plastic! Or as more commonly known as, synthetic materials such as spandex, nylon, elastane or polyester. These fabrics became popular in the 80’s, and while offered a stretchy-ness solution, have unintended negative consequences on the environment (and our bodies). Made from nonrenewable fossil-fuels, polyesters not only have harmful impacts on their creation but also shed microplastics during their lifespan in laundry and eventually stay in landfill for hundreds of years. For our bodies, they prevent breathability which in underwear means promoting infection and irritiation. All the above, and more, is why I’m so excited about 100% organic cotton underwear. And because ours is made from 100% organic PIMA cotton, it’s the ultimate in soft, cushy comfort.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
KENT is a super natural basics brand focused on organic, non-toxic and compostable underwear. We see sustainability as an innovation opportunity, and are strict when it comes to being super natural – meaning zero synthetics, zero toxins and zero plastics in everything from our products to our packaging. We are currently working with LA compost to determine how many weeks our underwear will take to compost – which I am so excited about because this is one category where second hand / thrifting or reuse of a garment is not ideal due to health and hygenic purposes. To find an alternative end of life to landfill is really exciting. The journey here has been years in the making. From speaking with hundreds of women about what they look for in their underwear, dozens of prototypes, months of sourcing, trials and errors, it was not a linear process by any means. Though I would not have wanted it any other way. The experimentation and development involved in creation and design is part of the passion process. Lessons I’ve learned… – Keep it simple – from your vision to your supply chain to the product assortment. In the beginning the more straightforward and clearer you can keep things, the better. – Ask for help – and also give help, when asked. – Get comfortable with ‘no’ – not everyone will understand or want to be part of your business or journey, and that’s OK. Try not to take rejection personally, it rarely is, but merely as a stepping stone in your path. I’d love for the world to know KENT as an underwear brand on a mission to help save the earth one super natural basic at a time. While our goal may be lofty, we understand that each action and step taken is meaningful and important and are excited by each and every person that joins us on this journey.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
With the times as they are, in a socially distanced way…. Eat/Drink: – Holcomb: Hands down my favorite natural wine bar in my neighborhood of Highland Park; they’ve a cute patio but recommend getting there early! – Sibling Rival at The Hoxton DTLA: a lovely boutique hotel patio restaurant with THE best avo toast (even if avocado toast is no longer cool), it will not dissappoint. Hang: – DTLA Flower Market: the perfect saturday morning stroll followed by an afternoon of floral arrangement settings. – Leo Carrillo State Beach: less popular than El Matador, this beautiful beach is full of coves and is also dog friendly, so you can pbring your pup. Visit: – The Swans at Echo Park: while touristy and kitchy, it’s been long on my bucket list. – Griffith Park Hike: a hike is a must on any LA trip, and Griffith I find is the best place to experience it, and the views are unbeatable.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Wow, where to start?! My Mum definitely deserves a lot of credit in my journey. She has been a constant supporter and believer in my vision, even in the early days where it wasn’t so clear or defined. Her encouragement and belief in pursuing one’s dreams means the world. My husband, Jeff, who encourages me to think bigger, rolls up his sleeves by side and helps to challenge while supporting me in the best of ways. I feel incredibly lucky to have his excitement and support for where we’re at and where we’re going. Lastly, my time at London College of Fashion in 2007-2009 was a gamechanger. I grew more in those two years personally and professionally than ever imagined. I found my niche (and my voice) in sustainable fashion, met incredible industry leaders that gave me a chance,
Margrit Wenzel Michaela Winstone