We had the good fortune of connecting with Zhitao Song and we’ve shared our conversation below.

Hi Zhitao, how has your background shaped the person you are today?
I was born in Beijing, and I’m an only child. When I was just 9 years old, my family sent me to the U.S. alone — and since then, I’ve lived in Missouri, Alabama, Ohio, the Bay Area, and eventually Boston, where I finished high school and went on to study at Berklee. Growing up without relatives around and moving from place to place taught me how to adapt quickly and rely on myself. That independence shaped not just who I am as a person, but also how I create.

Along the way, I was exposed to a wide range of music — gospel, country, hip-hop, indie, and Jazz — depending on where I was living. That variety really influenced my taste and opened my mind creatively. When I started learning production, I didn’t have a teacher — I learned through endless hours of YouTube, forums, and self-research. I was obsessed with figuring things out, and over time, that obsession became a skillset.

Today, I bring that same curiosity and self-driven mentality into my work with Songplex Entertainment. Whether I’m developing an artist, mixing a record, or leading a session with my team, I’m always pulling from those early experiences — blending cultures, sounds, and emotions to build something original and meaningful.

Let’s talk shop? Tell us more about your career, what can you share with our community?
What sets my work apart is that I don’t just produce or mix — I help shape the full creative identity of an artist. Through my company, Songplex, we take a long-term approach to artist development, combining production, visual direction, storytelling, and release strategy. One of our core artists is Gabriella Lin, whose debut single and upcoming album were fully developed in-house. Since launch, she’s passed 3 million streams, mainly in the Chinese market.

We’re also working closely with Sony Music on developing new artists — including Nina Wang, whose debut single “Fickle Crowd” just dropped. We’re now producing and mixing her first full album together with Sony’s team.

I started out self-taught — YouTube, trial and error — and eventually came to Berklee to refine the craft further. Since then, it’s been a mix of mentorship, repetition, and raising the bar through real-world projects. What I’ve learned is that clarity, consistency, and creative ownership matter more than chasing trends.

At Songplex, we’re building a new model for artist-first careers — and we’re just getting started.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
If my best friend were visiting LA, I’d show them what I love most about this city — the creative energy. We’d check out some of my favorite spots to eat and hang, like K-Town for late-night BBQ, Malibu for the view and peace, and maybe Abbot Kinney for the vibes. But what I’d really want to show them are the studios — both the legendary ones like Henson or EastWest, and the home setups that have just as much personality. Each studio in LA feels like its own universe, full of culture, energy, and character. That’s what I love — no two spaces are the same, and they all reflect the artists behind them. To me, that’s the magic of LA.

Website: https://www.songplex.com/

Instagram: https://www.instagram.com/rico_szt?igsh=MWpyNHBrYXBkN2J5MA%3D%3D&utm_source=qr

Facebook: https://www.facebook.com/share/1C2dHQBbs7/?mibextid=wwXIfr

Image Credits
VinsonKZ,Clark Shi,William Chi

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