Ideas aren’t everything, execution matters greatly, but starting often requires an idea and so we asked folks to think back and tell us the story of how they came up with the idea for their businesses. We’ve highlighted some of our favorite stories below.

George Foreman III | Founder & CEO of Craft Boxing

Boxing has been a major part of my life for decades. I went from a kid watching my Dad make his comeback (making him the oldest heavyweight champion in boxing history), to a teenager working at our family community center teaching others to box and spending part of my twenties boxing professionally myself. After retiring as a professional fighter, I opened my first boxing gym in Boston, which quickly grew into a national multi-unit fitness brand offering over 1,000 classes per week. Craft Boxing Co. Read more>>

Alia Adel | Closet/Home organizer & Stylist

I love organizing my own home and especially my closet, I would redo and organize my closet every 3 to 6 months and I slowly started doing it to my friends closets for fun until I realized how much joy it brought me. So when I got laid off from my designer job in the fashion industry I decided I wanted to pursue this organizing idea and create a career out of it. I wanted a job and a career that was fulfilling to me and being a designer didn’t exactly do that unfortunately, so I created The Styled Stories- A home organizing business. Read more>>

Amir Afuta | Founder & CEO of Applatonic

Through my own experience I moved to Los Angeles without any family or friends. Finally I was able to go to an NBA game, but no one to go with. This planted the seed in my mind. Soon after, I started working for the Consulate General of Israel and had long work trips alone domestically & abroad – which encountered me with the same problem with who do I explore? Read more>>