In our view, values and principles are the foundation upon which our lives, careers and relationships are built. So, we asked folks we admire to open up to us about the values and principles that matter most to them.

Brian Wallace | Stage Actor & Film Producer

I would have to say integrity. It’s the most affordable priceless thing. The path I’ve chosen is precarious and competitive. Producing films and staging plays is also inherently collaborative. I can’t promise fame and fortune to anyone who works with me, but I can pledge honesty, accountability, and that I’ll be conscientious. Read more>>

Sher Arar | Actor & DJ

Consistency. When someone is consistent that person is reliable, trustworthy, and smooth to work with. So many people overpromise and underdeliver, however, someone who a consistent will live up to their promises. A consistent person will succeed at any task. Read more>>

Sadaf Siddiqi | Sadaf Siddiqi | Psychotherapist + Consultant at Being

A value that guides me – both personally and professionally – is authenticity. For me, living with authenticity means that I make decisions based on my own needs and boundaries rather than what society, friends, or my family expect. I grew up in a culture where collectivism took priority over individualism, and breaking out of this cycle required awareness, effort, practice, and a lot of patience. Now, I try to balance and honor what aligns with me as a person with the things that are most important to me (e.g., family, friends, my community + culture, my role as a psychotherapist). Read more>>

Milena Rose Ghattas | Hair colorist and educator

Honesty and authenticity to yourself and your brand. Being honest will always prove you’re trustworthy. This is so important because in any business, we are humans…mistakes will occur. The bare minimum you can provide is honesty to clear up any miscommunication or mistakes. This will give you a continuously solid reputation. Read more>>