Meet Carin Skowronsky | Wine Educator and Pairing Extraordinaire

We had the good fortune of connecting with Carin Skowronsky and we’ve shared our conversation below.
Hi Carin, how has your work-life balance changed over time?
Small business ownership is extremely gratifying, but the demands to “do it all” can be high. It’s easy to feel the constant pull to be doing something business related in order to drive sales and results and be visible in the community. When your business grows, it’s nothing short of an amazing feeling and one of pride, usually driving the team to want to do more. That said, when you’re constantly doing and in go-go-go mode, it’s easy to neglect giving yourself or your team space and stillness for creativity to thrive. Through many active conversations around boundaries and business goals, the Pairs Well With… team has shifted focus from doing “all the things” to really putting our heart and efforts into our wine-inspired scented product line. While working to drive the business, we also want to ensure that we’re not losing sight of self care, bringing our best selves to the table every day and having fun in both work and personal life.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
A marketer and business strategist by trade, Carin, founder of Pairs Well With…, thrives on new business ideas and seeing brands grow. Through and through, she is a brand builder, with Pairs Well With… being the third brand Carin’s conceptualized and launched. She brings an immense amount of varied corporate, small business and start up experience to the team. Carin has sipped and studied wine in 11 of the worlds most notable wine regions and learning from brilliant global winemakers.
At Pairs Well With…, we believe that the most memorable loves are the ones that continue to grow, evolve and deepen over time. The intention behind Pairs Well With… is to share our excitement for wine with all our fellow wine lovers out there. Over the years, the brand has evolved from solely focusing on wine pairings to now including wine education, wine events, wine travel guides and launching a product line of wine-inspired candles and body sprays.
The expansion of Pairs Well With… from pairings and education and now into products has been a rewarding journey, one we’re extremely excited about, but to get to launch took a lot of effort and energy, with moments of joy as well as frustration. We put in countless late nights and logged endless hours learning new tools, navigating a new working relationship and designing product lines that people would get excited about and gift to others.
Fast forward to today, we’ve just launched our second product line from Pairs Well With…!!! Our line of products includes wine-inspired candles and aromatherapy sprays in the scents of Chardonnay, Rosé, Pinot Noir, Sauvignon Blanc, Bubbly and Malbec.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
* Taco Trucks * GBK Brand Bar for unique gifts and shopping (in the Kimpton Hotel, West Hollywood)
* Hikes In Griffith Park
* The Arbour (Pasadena)
* The Cara Hotel (for dinner)
* The Roosevelt Hotel
* Gracias Madre
* Dodgers Stadium
* Hollywood Bowl
* The Wine Merchant Beverly Hills
* Silver Lake Wine (great for natural wines and small, unique production)

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Shoutout to my business partner, my sister Sarah, who recently joined the Pairs Well With… business just over a year ago. She is a core asset and visionary to the recent expansion of the business.
Website: Pairswellwith.com
Instagram: https://instagram.com/pairswellwith
Linkedin: https://www.linkedin.com/in/carin-skowronsky/
Facebook: https://www.facebook.com/pairswellwith
Other: https://pairswellwith.com
