We had the good fortune of connecting with Amy Perdigone and we’ve shared our conversation below.
Hi Amy, what do you attribute your success to?
The most important factor behind the success of The Traveling Stylist is service and the value this creates for our clients. With such a small team of only 5 stylists and 4 assistants, we are all very close and align with our work ethics, values and views on how we provide service to our clients. When I started this business over 10-years ago, Youtube.com was only three years old and Instagram had not been born yet. Make-up and hairstyling were skills learned by experience. There were no tutorial videos or artists to “follow” and learn from. All you had in the hair and makeup industry was your reputations and skills. I took the raw-skills I had and constantly practiced to get better. Early on, I learned, the ingredients to providing true value to clients is simple: just listen. Aesthetics are not always easy to articulate, so it’s imperative that stylists deeply listen to what clients need and want. What is important to them and what they hope to achieve. The other piece to good listening included repeating what is heard back to the client. It’s easy to think you understand someone’s needs/wants/desires….but, it is not until you reflect back what was heard, do you really know you have understood your client.
Alright, so let’s move onto what keeps you busy professionally?
As I mentioned earlier, when I started this business over 10-years ago, Youtube.com was only three years old and Instagram had not been born yet. Makeup and hairstyling were skills learned by experience. There were no tutorial videos or artists to “follow” and learn from. All you had in the hair and makeup industry was your reputations and skills. What sets The Traveling Stylist apart from the hundreds of other hair and makeup artists is service. We understand how to listen. Really listen. Aesthetics are not always easy to articulate, so it’s imperative that stylists deeply listen to what clients need and want. The other piece to good listening includes repeating what is heard back to the client. It’s easy to think you understand what someone needs/wants/desires….but, it is not until you reflect back what was heard, do you really know you have understood your client. I am most proud of how each stylist on our team genuinely cares about delivering the highest level of service to each client. I always say, you can teach talent, but you can not teach genuine care. Our stylists show up on time, they listen, they reflect back, they are flexible, they go out of their way to accommodate clients, they take pictures, videos, and notes so they capture each important detail. What I want the world to know about our brand/business….is that when they hire The Traveling Stylist, they not only get a caring and talented stylists, but they have (me), a coordinator helping them through EACH step of the booking process, all the way up to the event date. Correspondences always occur within 24-48 hours, a contract is provided covering all the details and guarantees, and 1-week before the event, a “final details” email is shared with the client to ensure all parties are on the same page and there are no surprises on the day of the event.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Well, since I went to college at UCLA, the campus will always hold a soft spot in my heart. I always enjoy taking guests on a campus tour. We would start with a cup of coffee from Northern Light’s cafe, make our way down Bruin Walk and visiting the library and Royce Hall, sculpture garden and try to see a performance at either the Freud Playhouse or Royce Hall. We’d have reasonably-priced dinner at Versailles Cuban Restaurant and grab dessert at Diddy Riese for an ice-cream-cookie sandwich. Some other must-sees include Hammer Museum, MOMA, Griffith Observatory. Dining must-eats include: Pink’s Hotdog, Jerry’s Deli, clam chowder at Gladstone’s and some homemade bagels from Bea’s Bakery! For a fun night out, I’d take them to House of Blues!
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My biggest shoutout to the success of my small business, The Traveling Stylist, is YELP.com Since the beginning of my bridal hair and makeup business, YELP has provided a (free) platform for clients to candidly express their experience with my business. Have all my reviews been 5-stars? No. In fact, I have been the most humbled by the poor reviews. This provides honest feedback and immediate ways I can improve. I will always be grateful for YELP.com and the role it has played to allow The Traveling Stylist to establish itself as a small business and stand out in our own unique way.
Credits are already on images