We had the good fortune of connecting with Jessica Louise and we’ve shared our conversation below.
Hi Jessica, so given that most of us are stuck at home due to the crisis, we’ve been asking folks about what they’ve enjoyed doing during quarantine. We’d love to hear what your favorite thing to do has been.
My favorite thing to do in the quarantine has been to brainstorm how to pivot and adapt things that we were used to doing pre-Corona days to an online platform. I’ve always been so huge on community and during the quarantine created the opportunity to bring together the music community from all over the world through a collaborative album called “Alone Together”. It’s the first collaborative album ever created completely in self-isolation and is definitely a sign of the times. I’ve also been working on bringing the Independent Artist community together by creating new online courses and workshops for artists to cause a breakthrough in their music careers through online platforms.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I’m a recording artist, songwriter and vocal coach. I own a business coaching vocalists and independent artists who are looking to release their music for the first time. I incorporate poetic, vulnerable lyrics with smooth rnb/pop music vibes. My mission with my music is to encourage and inspire open communication around mental health. The thing I love most about my music and my business is that it allows me to connect with people from all over the world in ways I could never imagine. Every other day I get DM’s from people from every different continent and it’s so beautiful how music has the power to do that. It definitely wasn’t easy (and it still isn’t easy). Being a fully independent artist means that you’re not only the artist, but you’re the booking agent, you’re the manager, you’re the creative director, you’re the executive producer, you have to find creative ways to put together budgets and funds for your projects. You’ve got to find your creative teams to work with. You’ve got to get creative in releasing your music to make it stand out against the other 100,000 musicians out there. I’ve overcome these challenges by being incredibly dedicated to my craft and my mission as an artist. By not comparing myself to anyone else and by creating clear and specific goals and plans to hit those goals. I’ve also surrounded myself by other artists who are killing it in what they do and we all support each other. That’s super important. I want the world to know that if you’ve got a dream to be a musician or a singer and you’d like to release your music that it’s totally possible to do it AND to have a successful career in it. We live in a unique time where the freedom is in the hands of the artists. The artists who are driven and diligent enough in their craft are the ones who will thrive. It’s open and available to anyone!
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I live right in the middle of Los Angeles in Koreatown! I’d definitely start by taking us to eat around this city. We’d start at Monty’s for the best burgers in town. Then maybe walk around the Grove a little bit and drop by a farmer’s market. Then at night drop head over to Perch to see the city skyline from the rooftop while listening to live music. Then we’d dance the night away at Motown Mondays at the Short Stop or head over to Dirty Laundry for some live music at Super Soul Mondays.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I’d like to give a shoutout to my fellow entrepreneurs and creative teams and partners that I have the privilege of speaking to and working with! Shoutout to… My creative direction and video production company I’m working with for my new music release, Kristine de los Santos, Leo Albea and Grazian Moreno of “One Down Media”. My visual design partners that I’ve worked with Darren Duterte and Victor Kowalski, Sophie Cheung, Mayank. My video and photography teams I’ve worked with, Erich Chen of Erich Chen Photography and Alan Dang and David JY Park of Uplifted Visuals. My audio and mix engineer partners Adam Lee and John Burke of Vibe Studios. My Mean Money Girls Group – Adriana Cabanas, Morgan Sevigny, Megan Lee and Jenna Kieselbach ; My Digital Ads Mastermind Group – Jesty, Adam Barito, Terris and Kat McDowell; My Entrepreneur Mastermind Group – Kafele, Ellen and Morgan. My Girl Boss colleagues – Jenny Phan, Jen So and Carissa Woo. Special shoutout always to my Mom and Dad who instilled the value of hard work and persistence.