We had the good fortune of connecting with Alayna Eberhart and we’ve shared our conversation below.

Hi Alayna, we’d love to start by asking you about lessons learned. Is there a lesson you can share with us?
Persistence. Sometimes I have vintage listings lingering for months until the right customer finds them. I continue to hone my eye when buying and am always guided by my customers. When I started out buying vintage, it was all about me, my style and what I would want. But that’s evolved to think about my community and what my customers are loving right now.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
As my business grows, I let my audience guide me. This year, I began a handmade line where I string freshwater pearls for sunglass and mask chains. I like that this vintage and sustainable brand can evolve with the times and needs of its audience.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Food is definitely my guiding light when it comes to a day off. I’d either take them to Larchmont for a Go Get Em’ latte with their housemade macadamia milk, my favorite soppressata sandwich from Larchmont Village Food and Wine, and walk around the neighborhood. I love the variety of architecture there!

Who else deserves some credit and recognition?
This goes out to the community of thrift bloggers and vintage sellers who “gather:” on Instagram daily, to share inspo, tips and build each other up. I love this community! It really is collaboration over competition.

Website: https://www.etsy.com/shop/FlanerShop

Instagram: @flanershop

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