We had the good fortune of connecting with Alexandra Wagner and we’ve shared our conversation below.
Hi Alexandra, have there been any changes in how you think about work-life balance?
I believe work/life balance is a major factor for your overall health and happiness of your business and of your life .I started my business 15 years ago, and for about the first 8 years I put 85% of my energy into my work life. I felt like I had to work all the time because I had to sustain my business. But working so hard took a toll on my happiness and health to the point that my immune system became imbalanced with an autoimmune challenge. I had to take a good look at my daily habits and have slowly learned how to take more time for myself, allow for downtime, and do my best to step away from work when the work day is over.
Now I feel the more time I take to restore myself and nourish myself outside of work, work life has a better flow and I am able to focus on what I really want from the process as opposed to going, going, going all the time. Feeling like you have to constantly push forward in this fast past world can take a toll on us all, so really making balance a priority is one of the biggest steps to personal success and success in your career.
Alright, so let’s move onto what keeps you busy professionally?
Besides having a successful skincare practice for the past 15 years, I have been a painter for most of my life. I received my BFA in 1994, and have continued to make art ever since. Art and creative energy is something that lives within you, and you can chose whether and how you want to nurture it. I truly feel proud that I have always carved out time for my creative processes while running my business. This has never been easy, but it is a priority. My goals I set in place where to always have a studio to make art, and to designate 1 day out of my regular work week to be working in the painting studio. At first it was hard to figure out how to make this work, but once I decided it was a top priority in my life I just trusted in the process.
Building my brand was not easy, and it took years of dedication. When I started my business I had about 3k in the bank, which is not much, but I figured if I failed I would just go get a job. I funded my business with a small loan from the bank, thanks to good credit, and grew the business slowly over the years. I feel proud that I can sustain myself without needing external financial support. Painting has always been intertwined with my business and many connections to promote my art have been through my clients in my skincare practice. Its is a beautiful flow and I am so appreciative of all of it.
Making skincare products merges my creativity with my knowledge of the skin and that part of my business has probably been the most challenging but also very fulfilling. I love to help people feel/look better and find a sense of calm in our chaotic world, and I taken these beliefs to grow my myself and my brand authentically.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Being and ocean and art lover and so is my best friend, We would definitely stay close to the coast except when visiting a gallery, museum or good restaurant, For coastal views we could of course head to Malibu, and luckily I am a member of the Soho house in Malibu so that is an amazing spot for a serious California view of the Malibu coastline. The Getty museum, LACMA and the Broad would be on the list for sure. We would also visit two of my favorite downtown restaurants Bestia and Bavel, owned by one of my favorite clients. For any art lover, Hauser and Wirth and all the shops surrounding it on 3rd street is a great spot to visit. We would also head south to Manhattan beach for the views and the calm of a smaller beach town feel, take a walk or. beach day in the marina by all the boats and head to Cafe Pinguini or Via Veneto for some delicious West side Italian food. Taking a day trio to Ojai and eating a healthy meal at Farmer and the Cook is always a fun adventure.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
First I want to shout out to my dad and my boyfriend, who have always encouraged me to take calculated risks and have always believed in me which has helped me believe in myself. The other shout out is to so many of my amazing and inspiring clients over the years have not only been instrumental in my continued success, but have been continuously supportive and encouraging on the days I felt like I wanted to give up. It means everything when others notice your efforts and believe in your success
Instagram: @alexandrawagnerskincare @alexandrawagnerart
Product images by @thefactorydigital