We had the good fortune of connecting with Amerah Simone and we’ve shared our conversation below.
Hi Amerah, what do you think makes you most happy? Why?
What makes me happy about my swimwear brand is, when my customers wear my products & tag me to see, recommend me to their friends, and come back to buy more. I’ve never too much stressed about how much money i made, i just really wanted to see people in my products. I love seeing all different body shapes in my swimwear, i love seeing how happy and confident my customers look.
Alright, so let’s move onto what keeps you busy professionally?
The number one thing that sets me apart from other swim brand is my color options, and sizing. I sell the bikini as full top and bottom and allow the customers to choose what size in top and bottom they need without adding an extra cost, or selling it separate for a higher cost. You get a full bikini for $40 and a once piece for $60, no mater the size. I’m happy to say that I’ve done a fashion show every year showcasing a new collection, in Hollywood, DTLA, and Oakland. Those are events i look forward to doing every year because it keeps my creative mind going which meant i had to come up with something different every show. It definitely was not easy getting to where i am today, even if it not where i want to be, but there were a lot of long nights, stressful days, and health problems along the way. The only way I’ve made it a little better was by balancing out my days, such as telling myself when to eat, go outside and get some air, start and stop working for the day amongst other things. I’ve learned not to think too much or overwork myself because customers are impatient and indecisive, as well as taking time off to relax my mind body and soul. I want the world to know that my brand is 100% handmade by me in my home, and that you cant rush art if you want quality.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Mon -Six Flags
-Dave & Busters
-Ride scooters around dtla
-Moonlight Rollerway Skating
-Santa Monica Beach
-EDM Beach Party
-Melrose Flea Market