We had the good fortune of connecting with Armand Atwater and we’ve shared our conversation below.
Hi Armand, what role has risk played in your life or career?
I believe that being able to take a risk or a leap of faith is about 50% of the journey, to get to where you need to go you must be uncomfortable. Letting go of the idea that I need to be comfortable when creating held me back from actually exploring how far my creativity can grow. I took a big risk moving from Detroit to LA, I don’t think anybody truly believed I could actually make it work but I’m in a much better position than I would’ve been in back home and it’s all thanks to me sticking through my goals.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I started creating music in 2015 and I wouldn’t really release anything, until maybe a year after when me and my homie Josh got to book a session with Helluva. We didn’t really understand the process of making music at the time, and didn’t know you had to send off your stems to get mixed for your music to actually sound good. Somehow, we get a messed up bounce from that session and would eventually sweet talk him into giving us a free beat, mind you this is like two or three years before he would go on to make First Day Out with Tee Grizzley. So when we got that next email we knew what had to be our first release; he single handedly created the soundtracks to our lives stemming all the way back to We Run the City, Vol. 2 by Doughboyz Cashout, if it was man you wanted a beat from in Detroit it was that man! A couple homies and I tried to studio hop and find something that felt comfortable but nothing really clicked; so we eventually would go out and buy everything we needed for a “studio on the go.” We would literally ride around with a big ass duffle full of speakers, mics, keyboards and computers, to whoever had an open crib and just create. Back then, creating was so therapeutic it came from such a sweet and honest place. So now it’s harder than ever, when I get invited to these writing camps to write without being brutally honest and not talk about these personal experiences. Nowadays I’m more so anticipating my new releases and being able to get these out with the world. A lot of music I’ve made has been deleted and left in archives because it wasn’t what I thought the world needed; but creating this has shown me how much I needed to hear myself through my stress, anxiety, the super high highs and the even lower lows. Music hasn’t always been this easy but what isn’t when you don’t put the time in.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I love everything nature,so I’d fasho take them up the PCH to do a hike in the Palisades, go to a beach down in Malibu and ride up the mountains to show them all the cribs that overlook the ocean.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Without my friends I don’t know where I would be; they’re all very strong minded people so when I’m not up to par they’re always the first ones to tell me. They keep me on the balls of my toes and help add a good level of friendly competition.