We had the good fortune of connecting with Caitlin Richardson and we’ve shared our conversation below.

Hi Caitlin, do you have some perspective or insight you can share with us on the question of when someone should give up versus when they should keep going?
Wow. What a time to answer this question. In its simplest form, the answer would be to call upon your intuition and your core value for guidance. In this case they are of equal importance. I would hope at any point of owning a business that you would have a strong idea of what your core value or core values are. When shit gets stressful and confusing, a look to them can help provide a glimpse into how things could pan out. Staying strong to your core values/beliefs keeps your mind connected to your inner knowledge/intuition. If you start going against your beliefs, you will lose touch w your intuition- and if you don’t follow your intuition, you will lose touch with your beliefs. What is your body’s physical reaction to a certain thought about your business? Have you been still enough to feel this? Have you vocalized all of your fears or nagging thoughts by saying them OUT LOUD so you can feel your body’s reaction to them? Are they true or is it fear based thinking creeping up into your brain? Your gut will tell you. And if your gut is turned upside-down by the the roller coaster of 2020 hell- then look at your core values and just start acting on them. Namaste 6 feet away. Caitlin

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
My business is a hair color salon called BLONDE/BLOND, along with our subsidiaries, theblondtourage blog and hair accessory line. We are and have been the only All-Blonde Color Salon in Los Angeles, and as far as we know, the country. The road here has been easy, if you call 70 hour work weeks easy! The hardest part for me has been managing people- I do not believe in trying to manipulate others to do my bidding, I give loyalty and expect it back and thats about it. The biggest lesson for me has been not to expect anyone else to be loyal to you or the company simply because you are loyal to them and the company. So far the biggest roadblocks for me have been trusting people that I simply shouldn’t have. Our brand has strived to, and achieved, creating a space for clients to come and feel like they can be themselves and feel comfortable and heard. Our platforms and physical spaces are a no judgment, come as you are safe haven. Tears of joy are common here. Hair we can do, we have mastered that. The interpersonal relationships, however, is where we pride ourselves. There is nothing quite like having someone pause and really focus on you and what you’re saying, then speaking at length with you to make sure they “get it’.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
45Three Modern Vintage- eclectic vintage furniture and art Village Idiot- brunchy time represent LACMA- duh RA MA Institute- because breath and yoga Angelini Osteria- the fruity di mare actually slapped me across the face the last time i had it there Las Perlas- Tequila is proven to kill COVID (thats a joke) now if they could just open back up Ashley Van Beauty- because sometimes you have to give botox as a gift to non-LA folks Kings Road Cafe- the only legit coffee in LA and the newsstand next door is BOMB

Who else deserves some credit and recognition?
Skyline Agency in Dallas Texas Kris Platchy Coach for Women CEO’s

Website: blondeblond.com
Instagram: @blonde.blond
Facebook: facebook.com/blondeblondla/
Yelp: Blonde Blond
Other: theblondtourage.com

Image Credits
paige wilson @paigeswilson

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