We had the good fortune of connecting with Christina Galioto and we’ve shared our conversation below.
Hi Christina, we’d love to hear about how you approach risk and risk-taking.
Ahhh, the forever lingering risk vs. reward consideration. It is generally true that the more risk a person takes, the greater the reward. Wins and losses are all part of the game of life. While I want to urge aspiring investors and entrepreneurs to accept some risk, I’m not suggesting that anyone throw caution to the wind and put money into something that has an ice cube’s chance in hell of making a profit. But I also don’t want to encourage anyone to take life as it comes. That’s boring, and destined for mediocrity, at best. The truth is that sometimes you just don’t know what will happen until you try! When you believe in something with all your heart, and brain, you create a plan as in-depth as you possibly can, you take a chance, and you jump. Very often you learn to fly on your way down, or at least glide toward your next move. I’ve been taking risks for as long as I can remember. By the end of my first year in business, my entertainment company in Miami Beach had a staff of 25 employees, and I personally made $125,000. I was 20 years old. The mentality of going after your dreams without hesitation is relevant in business and in our personal lives. Some people spend years with the wrong person all the while knowing he or she is not the one. Some people convince themselves that becoming a parent isn’t a priority, then they hit mid 30’s and realize they lied to themselves and may never have the experience of raising children. It’s up to each of us as individuals to know who we truly are and what we want out of life. Everyone has different needs in order to feel fulfilled and no one will get what they want without identifying what they are and going after it with all you’ve got.
What should our readers know about your business?
I have been in business in such a variety of industries! Sometimes I think I could’ve been more successful if I would’ve stuck to one venture, but I didn’t have a clear path at a young age so I did what I had to do and just kept on keeping on. I started as a fashion model when I was 14 and moved to NYC until I was 19. I never stopped working in this field and still take jobs when an opportunity comes along that interests me. At 19 I moved to Miami Beach and at 20 I started an entertainment company. At 24 I sold the company and backpacked through Europe for 3 months. Before I left I shipped all of my things to a storage unit in NYC and when I returned I moved back to the city. At 25 I started a VIP concierge service. At 26 I ran my business abroad for 4 months while I lived in Paris and Montecarlo. I went back to NYC then moved my business to Los Angeles at 27. I met my husband almost immediately upon arrival in LA. I sold my concierge service for a pretty 6 figures at 29, and then started working on writing a plant-based cookbook, having food and travel articles published in magazines, and filming cooking videos. I got engaged at 30. At 31 I was married and had my first child. I am currently 33 about to have my second child, and have continued my plant-based food work. I invested in a couple restaurants and hotels the last few years and am now working on supplying China with accessible vegan food that will help the health of their country and also limit animal torture. This backstory is just to show how my journey was full of twists and turns!! It was never easy. I made conscious choices not to live for work or overstay. When I felt I was outgrowing one of my ventures I gracefully let it go and planned my next move. This type of nomadic hustle is not for everyone, but it’s how I could consistently feel excited about my work and lifestyle, One of the most important lessons I’ve learned along the way is to maintain a healthy work/life balance. Too much of either will cause failure in one way or another and I personally am not willing to sacrifice any part of life, The career, the family, the friendships, the travel, the health, the money, and the love. I want it all. A final word I’d like to share is that there isn’t one “right way” to find success and happiness. The only thing that guarantees success at any level, in any form, is to never stop trying. Sometimes you have to experience a lot of things in order to find your true calling, your true self. And that’s ok.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
First thing’s first, food! I would take them to Nic’s on Beverly located at 8265 Beverly Blvd, for an amazing plant-based brunch, lunch, or dinner with cocktails. Shameless self promotion, I am a partner in this restaurant but the food, drinks, and ambience really make this place a must-visit. In addition to that I would never have a friend stay for a week without spending a day in Venice Beach. That’s where I lived when I initially moved to LA and it’s still one of my favorite neighborhoods. The boardwalk is always exciting with the beach, skateboarders, street performers, and cool shops. We would go to Plant Food & Wine on Abbot-Kinney for lunch, followed by a visit to the High Rooftop Bar on top of Hotel Erwin where we’d have bottles of rosé until the sun completely set. If it were summer I would take them to see an outdoor movie at Hollywood Forever Cemetery! It’s so much fun to pack a picnic and lounge with friends under the stars. Can’t leave out the awesome events that go on at The Queen Mary year round. It’s down in Long Beach but is by far my favorite music venue in Southern California with numerous music festivals that cover every genre. It doesn’t get better than watching live music with the ocean and palm trees as the backdrop and easy parking for all. It’s got the Cali vibes out-of-towners dream of. We would also definitely go to the Santa Monica farmers market on Wednesday and stock up on fresh produce and go back to my house and prepare a beautiful meal with our finds. Aside from all this I will list a few of my favorite places to drink and dine. Chateau Marmont, Soho House West Hollywood, Nobu Malibu, The NoMad, Delilah, Shojin, and Gracias Madre.
Who else deserves some credit and recognition?
I understand that a shoutout is typically full of excitement and praise, mine is a bit more contemplative. My struggle got me where I am. Growing up I never saw anyone living the life I intended to live. I knew I was different and never apologized for it. Once I got out on my own I aggressively chased opportunities and took no shit from anyone throughout my climb. This approach forced me to grow up fast, but I’m grateful for all the hardships I faced. Because of it I became strong, independent, and fearless.