We had the good fortune of connecting with Clark Vautier and we’ve shared our conversation below.

Hi Clark, what role has risk played in your life or career?
For me the biggest risk in life is not to take risk! One of my favorite quotes is “A ship in harbor is safe but that is not what ships are built for”. Starting in my early 20’s I took on massive risk by moving to 3-different countries with nothing more than a duffel bag and a dream for each and forged a path for myself. That eventually lead me to Los Angeles a city that I am passionate about. My drive for adventure and growth to explore new cultures and opportunities outweighed the safety of staying at home in New Zealand. I consider the cost vs. the potential payoff and am prepared to sacrifice the good for the potential of better. One of my passions is to climb big mountains around the world and when climbing I differentiate between subjective and objective risks; those risks we have control over vs. those we don’t. To climb safely I never choose to take on unnecessary risk given that there is inherent risk in the activity already. In business I assess the risk factors of an investment opportunity or business decision and look for asymmetrical risk to the upside. I want to protect the downside (not risk it all) while seeking exponential returns to the upside. Too often I see investments that offer a fixed upside limit e.g. a small annual percentage return, but with unlimited downside exposure meaning you could lose the entire investment. That doesn’t make sense to me. Ultimately the worst case should be that taking a risk leads to a new understanding or lesson and provides an opportunity for growth. The key is to process every experience and integrate the lessons learned going forward otherwise it is a wasted experience; experience alone does not lead to wisdom.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
As an independent Marketing Strategist I work with CEOs and Founders of small to medium sized businesses to help them break through growth plateaus. These are businesses with 5+ employees doing $5-20m in sales. I don’t specialize by industry as the marketing principles I engage apply to most industries. We all benefit from having an outside objective slightly elevated viewpoint and I like to be that for others. We often can’t see the wood for the trees and having a consultant to provide new perspectives and tools can be invaluable. What sets me apart is my my diverse experience having worked in multiple industries and cultures. I have a large tool belt of business development skills, systems and methodologies that I draw from to apply to problem solving depending on the situation and what is needed. I also have well developed interpersonal skills learned from a multitude of life experiences including studying acting for 2-years to teaching kayaking for 10-years to becoming a certified team building instructor to traveling and climbing mountains around the world. I believe this enables me to adapt quickly to new situations and relate easily and with empathy to most people. I am most proud of my ability to take on new challenges and not let “not knowing” stop me. I love to make new connections both between people and ideas that add value. My journey has not been easy as I did not follow a traditional career path but that is also what makes me different and gives me the ability to find unique solutions to my clients challenges.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I am the biggest fan of Los Angeles and I love showing visitors around! The city has so much to offer across so many genres including but not limited to music and food to architecture, art and sports. I would start with a hike in Temescal Canyon to give them a workout and some great views of the Santa Monica Bay to Century City. Then over a week I would drive them to different parts of LA to show them a variety of architecture and sights including downtown, Hollywood and Malibu. Here’s a list of my favorite things:
Music – Hollywood Bowl, The Greek, Ford Amphitheater, Disney Hall, The Forum, Troubador, Hotel Cafe, The Mint
Sports – Staples Center (now Crypto.com), SoFi Stadium, Dodger Stadium, UCLA, USC Coliseum, Banc of California, Rose Bowl
Dining – Felix, Bestia, Otium, The Farm, Malibu Seafood, Spago, Mastros, Gilbert’s, Chinatown, Korea Town, Elephante, Wally’s
Attractions – Disneyland, Huntington Gardens, Magic Mountain, Knott’s Berry Farm, Universal Studios, Sailing in Marina del Rey, Wine tasting in Malibu, Watts Towers
Beaches – Malibu, Santa Monica, Venice, Manhattan Beach
Hiking – Temescal, Topanga Canyon, Santa Monica Stairs, Runyon Canyon
Art – Getty Center, Norton Simon, Huntington Library, Hammer Museum, The Broad

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I have many people to thank along the way and have been the recipient of much kindness, generosity and wisdom. I always try to pay it forward. My mentor is Chris Walker who is the wisest person I know and has taught me how to live life with intention.

Website: www.clarkvautier.com

Instagram: @vautier1

Linkedin: https://www.linkedin.com/in/clarkvautier

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