We had the good fortune of connecting with Euron Nicholson and we’ve shared our conversation below.
Hi Euron, we’d love to hear more about how you thought about starting your own business?
Approximately 5 years ago I arrived at the concept of WellTyme. At the 16 year mark of my corporate career as a Leader in the Healthcare industry, I had begun wondering if the career that I had worked so hard to build was truly in alignment with what I was “here to do” (i.e. my purpose). As I began the quest to answer this self-imposed query, I started with the question, “what is it that you Love most about what you do”? and this is when the unfolding began. I quickly identified that the best part of my job in was helping people identify what they truly wanted and helping them plot how to achieve those desires.
I then decided to focus on honing a repeatable system and skillset aimed at helping people get from where they are to where they want to be. As a part of this discovery process, I enrolled in a coaching program that focused on the psychology and mystical drivers of goal attainment (i.e. manifestation). This is when the magic began! As I started applying this newfound knowledge to my corporate work in leading teams and constructively influencing colleagues, I also began privately coaching individuals outside of my “day job”. This is when I identified “THE NEED”.
Many of my private clients and people encountered were wellness practitioners. Most of these individuals had a deep desire to support others in their healing and while most of them were quite gifted in their respective modalities, the main challenges revolved around the lack of focused action, business planning, and a solid philosophy in terms of goal attainment. Similarly, I encountered countless individuals (non-practitioners) who wanted to live healthier and happier lives, but struggled to corral the many disparate resources out there to achieve their wellness goals.
This is when I landed on the concept of WellTyme and set out on a journey to build an entity that could serve as a connecting hub for all. Whether you’re a Wellness Practitioner, Consumer, or Wellness Studio, WellTyme was developed to serve whatever your needs might be to achieve your goals in Wellness.
The creation of WellTyme was less about me starting my own business and more about my genuine desire to support healthier and happier lives for others. WellTyme was developed out of an observation that most people and businesses are more likely to do what it takes to achieve their wellness-related goals if the supporting resources are brought within reach. WellTyme does this through a philosophy of holism and by giving “wellness” a time, place, and space to connect.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
I was born and raised in Los Angeles, California. I earned my bachelor’s degree in Business, Information Systems from California State University, Northridge and earned a Master of Business Administration (MBA) degree from the University of Maryland. I spent almost 20 years leading business operations in complex corporate environments with a proven track-record of success. In 2015, I sought training and certification from Canada-based Erickson Coaching International in 2015 and began integrating these skills into my Corporate and private practice.
In 2018, I founded WellTyme, Inc., and I stepped away from my prior career in 2020 to focus solely on this business. WellTyme is the premier Wellness Services and Consulting company serving the wellness industry. Our mission… “To reach the souls of many through the hearts of a few”! Through WellTyme’s extensive network of “strategic partners”, we support the development and growth of wellness practices of all disciplines (e.g. Yoga, Energy healing, Estheticians, Massage, Wellness Coaches, Pilates, Barre, Fitness Bootcamp, Fitness training, Meditation, Naturopathic specialists, Nutritionists, , etc.) as well as Wellness Studio owners.
WellTyme promotes wellbeing for all through community engagement, wellness classes, retreats, and youth engagement. We support the communities that we serve by acting as a connecting hub for wellness resources, products, and services. We also do so through such programs as ‘WellTyme Juniors’, a youth initiative specifically dedicated to educating young people in the areas of fitness, meditation, yoga, nutrition, and other mindfulness modalities. Through a philosophy of holism, we strive to connect wellness practitioners and consumers with the resources needed to fulfill their personal and business goals in wellness.
We have developed into a multi-faceted Wellness services hub that operates in a number of areas key to the industry’s needs.
As the founder of WellTyme, I have leveraged a high aptitude and practice in multiple wellness modalities along with extensive business experience in operations management, project management, and information technology. I got to where I am today by pursuing a vision and being bold enough to step out in belief of self and my purpose. Becoming an entrepreneur has been the toughest transition I’ve ever experienced largely because of the abundance of uncertainty, especially through the pandemic of the past couple years. I have stayed the course by taking one step at a time and by not obsessing about the finish line. By basically focusing on each moment and connecting that moment to the next and then the next.
Through this journey, I have learned to not be so stubbornly attached to my step-by-step plan, but to instead set my goal post and allow the flow of things to occur. I can guide the flow, but going against it is a futile effort.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
If my best friend were visiting, I would take them on a bit of an “off the beaten path” journey through a few personas of Southern California. While I love to sit on a beautiful Southern California beach and just take in the energy of the ocean, I prefer heading up north a bit towards Santa Barbara. The beaches there are quite serene and calm which is more my speed. The charm and energy of that town make it one of my favorite beach communities. I would take my friend there for a day on the beach and then we would pop over to the funk zone for some local wine tasting. After we flowed in and out of some of the many wineries in that section of town, we would head a few miles over to Montecito and indulge in one of my favorite burgers from the Honor Bar. Enjoy a couple of their delicious cocktails and then find some live music at one of several spots in Santa Barbara. Another favorite place of mine to go is the town of Ojai. The energy of this place is indescribable. I like to go there to meditate along their roadside creeks and a couple tucked away sacred spaces reserved for mindfulness practices. After a few hours of sitting still and turning within, I enjoy popping over to one of the local wineries tucked away in the hills to enjoy the beautiful scenery and fresh air with a flight of the seasonal varietal there. I am pretty chill and laid back, so a friend of mine knows this and is likely the same. Beaches, wine tasting, good food, deep conversations, and spots to simply be still and turn within are my speed.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Firstly, I have to give a great deal of credit and recognition to my Mother, who poured everything that she had into me. Her support was the key to me averting the many environmental challenges that I and so many others in my community faced. She always parented and led with Love, a trait that has remained at the core of my personal philosophy.
Additionally, one of the most impactful reads during this “purpose-driven” phase of my journey, has been “The Slight Edge”, by Jeff Olson. The key concept of this book explains that “Your philosophy creates your attitude, your actions, and your results which (all) create your life”.