We had the good fortune of connecting with Eve Dawes and we’ve shared our conversation below.
Hi Eve, how does your business help the community?
I became heavily involved in philanthropy and community back in 2014 when I started doing pageants and wanted to find a way to still be able able to give back, serve, and to make others feel special while raising money for a cause even after my reign.
The Dawes Custom Cosmetics For A Cause Program was created to be able to give back to non-profit organizations. Where a percentage of proceeds from limited edition lipsticks goes to charity such as the Power in Purple collection for the American Cancer Society and donating to silent auctions.
I take my responsibility to social impact seriously both with Dawes Cosmetics and Glamour and Gains fashion and lifestyle blog. With the cosmetics, I wanted to address and support several issues such as supporting key beauty concerns as a cruelty-free and Vegan company, responsibly sourcing from the USA to minimize our carbon footprint and supporting American jobs. With the blog, I advocate for cruelty-free beauty and more recently exploring sustainable fashion.
Alright, so let’s move onto what keeps you busy professionally?
The beauty of fashion and beauty is that they give you the freedom to be whomever you wish to be. You are a blank canvas to create on and have fun, don’t take it too seriously!
My makeup brand, products and blog are ever evolving as I listen to what you want and create for you. I love being in the lipstick lab, playing with new formulas and colors to create what you’ve asked for. It never grows old as it’s always evolving and I love sharing my passion for beauty and fashion with others and making everyone feel confidently beautiful, special and unique.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Las Vegas is so diverse, alive, and there’s so much to see. Obviously I’d have to take them to the strip to see a show, do some shopping, people watching, and for a fabulous dinner. But there’s also the Mob museum for a bit of history, hiking one of the trails at Red Rock, stopping for lunch in the historic district in Boulder City before taking a boat out on Lake Mead, kayaking down the Colorado river. It’s a city where there’s something for everyone and you can be as active or relaxed as you want.
Who else deserves some credit and recognition?
Cruelty free bunny for creating and setting the standard for cruelty-free beauty to make it easy for consumers to be able to recognize which products and brands are cruelty-free.
Georgina Vaughan, Wenzelhaus