We had the good fortune of connecting with Isabel brazon and we’ve shared our conversation below.
Hi Isabel, have you ever found yourself in a spot where you had to decide whether to give up or keep going? How did you make the choice?
For me has been a lot about simplifying. Choosing what really fulfills my life in every aspect. As a mother, life has gotten busier and busier and I truly has to choose my battles with my professional life. The variant time/money has definitely been up there, as the time spent with my children is extremely valuable. However, I have always given great importance to how much happiness I get from my job and how that makes me a better person. The only way I would choose to give up is if I am spending too much time, giving too much of an effort and not seeing results either financially or for my own level of satisfaction.
Alright, so let’s move onto what keeps you busy professionally?
I created Baila Baila as an initiative to help parents raising their children in two languages. Music is always part of anyone’s childhood and it has been proved through research the great impact on their development. My idea was to create music that was appealing for parents and educational for children, danceable, interactive and fun. The songs were mostly written while teaching. Every time I had the need to teach a specific theme I would get inspired by my students to play certain rhythms and create fun lyrics. Creating a whole system that was replicable for mommy and me classes for other musicians to follow was a challenge and it took lots of planning, attention to detail and effort. Choosing the correct type of people to replicate myself was another difficult task. I believe in energy, more so than skill or expertise (which is also very important). But expanding the business and training other to teach the classes has been and it is still one of the hardest task. Being and artist and also taking care of the financial and business part has not been easy. I have learned a lot in the process and probably made lots of mistakes on the way. I have been able to find help to do thinks by the book and break old habits. Now I think I’m running operations in a much simpler way and with lots less stress. Trying to focused and not let my creative side dominate, simplifying so I can have a successful business has been a challenge as well. Focusing on what really is working and producing more of that without adding up new things. I find myself offering a much better service and clients are more satisfied when I am focusing on my strengths. Balancing personal life with business. Specially after my second child. Putting my family time before anything else. Money becomes secondary and expectations become more realistic in terms of what I want to obtain out of my work. I have learned to be patient, to trust on the quality of my performance as a business owner and an artist, to allow the strong community I built to support me and trust me. I have learned to ask for help when most needed, not ever be afraid to ask. I have learned to always give the best of myself no mater how bleak the situation looks. I have learned the value of my services and to be confident to put a price to it. Mostly, I have learned what being a true roll model is for our children and many others that look up to me and I’m extremely proud to be able to do that.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
– Sunset at the beach Manhattan beach is gorgeous
– Hiking looking for a waterfall anywhere in LA
– Bike riding along the beach
– Griffith park observatory
– free concert at LACMA or checking out an art show in downtown
– live music on sunset strip
– cruise to Catalina island or channel island is nice
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Keidi Moreno (entrepreneur, photographer, children book author) Miurika Valery (senior Illustrator) Varal (capoeira ArteLuta, lomita CA)
Photo by David Rey Photography