We had the good fortune of connecting with Isaiah Petrie and we’ve shared our conversation below.

Hi Isaiah, can you walk us through the thought-process of starting your business?
Since about the 5th grade I’ve had a love for streetwear. On the weekends, my boys and I would beg our parents to take us to Fairfax just to stay out there all day. Local shops like Diamond Supply Co, Supreme and The Hundreds meant the world to us at that time and I’ve loved the culture ever since I found out about it. As I grew older, my love grew deeper for it. As a freshman in high school, I tried to start a brand called “High-Life” with one of my best friends til this day. We got a few samples made but it was trash so we gave it up instantly. I always knew I would come back to it one day when I got a better business sense and learned the ropes more. That’s when Organized Crime

Let’s talk shop? Tell us more about your career, what can you share with our community?
When I first started out, I promise I had no clue what I was doing. Even up til this day I still have a lot to learn but I’m learning. I couldn’t even find a good manufacturer to print my first set of t-shirts out. It took me about a month and some change to finally get in tune with my manufacturer, someone who I still work with today. I wanted every thing to be perfect but I learned it’s not going to always go that way. I got to where I am today by being patient man. Patience is key. Without it, you’d be rushing and messing great ideas up trying to rush through it. What I want people to know about OCLA is that this brand is for the people. I’m trying to bring back the feel of REAL streetwear. The real ones know what I mean and can see what I’m talking about when looking at my pieces.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
My favorite spots in the city would have to be the shops along Fairfax man, the whole street. I’d have to take them all around that area and show them how me and my boys was living when we were younger just to show them the legendary spots. We would most definitely have to push up to Fat Sal’s Deli and pick up the “Fat Jerry” sandwich. That joint super fire.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I want to show love to the supporters of my work. They mean the world to me and without them, it would be no Organized Crime. Any time I see somebody tag me in a post with my clothes on, it still blows my mind. So shout out to everyone who has ever shared a post of mine, told a friend about the brand, or even went and copped something from the shop. I want to shoutout my family and friends also. They push me to keep going even when stuff gets rough and show the utmost support when it comes to what I do. As long as I got these folks behind me, it’s no stopping OCLA.

Website: organizedcrimela.com

Instagram: @ZayOCLA @OrganizedCrimeLA

Twitter: @ZayOCLA @OCLA_

Image Credits
Steven Rueda David Mordi JJ Cervantes

Nominate Someone: ShoutoutLA is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.