We had the good fortune of connecting with Jodi Shays and we’ve shared our conversation below.
Hi Jodi, is there something that you feel is most responsible for your success?
So many things but these are my top three:
1. Quality over quantity, not the other way around! If you just focus on how many people you are getting in and out you will never build lasting relationships with your customers. I truly believe that if you take the time to deliver an exceptional service and spend time getting to know your customers it’s a win for everybody.
2. Training, training, training. I won’t ever put somebody out on the floor to work with clients unless I feel 100% comfortable with their ability to deliver excellence.
3. Staff compensation. Turnaround is expensive, therefore if you have staff who represent your brand well and are loyal, pay them for being so!
Let’s talk shop? Tell us more about your career, what can you share with our community?
From a young age I knew I wanted to do something in the service industry, I just always loved to make people feel better, to be a giver. When I was a little girl I would roll my grandmother’s hair in curlers for her, apply makeup to people (regardless of if they wanted it!) and I really just wanted people to feel good about themselves. I have an innate sense of what ails people and my goal has always been to turn somebody’s day around. Sometimes the service industry can seem “robotic” and going into a salon or spa can seem like you are just a ticket, just another part of the factory line. What sets us apart at Queen Bee is our skill at getting to know a person as an individual, not just as a means to pay the bills. It was and is not easy to learn this trade, you have to be on your feet all day and the job is not just physically challenging, it’s emotionally challenging. Back 20 years ago when I started out on my own, in my converted garage, I would give services away and tell my clients “Hey, if you liked this service, please send your friends my way.” and they would. I had to overcome balancing being a new mum with no help and starting a business from scratch. Even though there were days when I wanted to give up, I couldn’t because I just really believed in the mission to deliver great hands on services. The Queen Bee brand will always stand for this – that everyBODY deserves to be treated like royalty!
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
There are so many amazing places to visit. We love to hike in the Palisades and have lunch in Palisades Village after, Since Queen Bee is located in Culver City there are a lot of great places to eat. We have the best sushi restaurant here called “K-Zo” and American farm to table food from Akasha.
Who else deserves some credit and recognition?
Alexandra Dey. Alex took the brand to Seattle and started from scratch. She was the very first person I trained some 16 years ago. Her loyalty, support and friendship have been crucial to my success.
Linkedin: Jodi Shays
Yelp: Queen Bee Salon & Spa