We had the good fortune of connecting with Katie DeShan and we’ve shared our conversation below.
Hi Katie, why did you decide to pursue a creative path?
It felt like a no brainer to me. I grew up in the arts, starting around age 3 or 4. I remember watching my older sister in the local community theatre’s production of Gypsy and being enamored with live theatre as a form of storytelling. My entire childhood was spent balancing my time between school, friends, auditioning in LA and performing with my family at the local community theatre. Once it came time to ‘adult’ there was no chance I was going in any other direction. The thing is, though, so many careers are artistic if you think about it. I used to limit myself and say ‘if I’m not performing, I’m not actually living the dream of being an arts worker.’ That was not only wrong, but extremely short-sighted. Now, working as a freelance Personal Stylist, I see that more than ever. My background in the arts have given me the ability to successfully market myself, build strong client-stylist relationship, and talk openly about the stories your clothing can tell (it’s like a daily costume.) It’s a great creative outlet and it’s taught me so much self-discipline and self-love. At the end of the day, any career can be creative or artistic, you just have to broaden your definition of what those words mean to you!
Please tell us more about your art. We’d love to hear what sets you apart from others, what you are most proud of or excited about. How did you get to where you are today professionally. Was it easy? If not, how did you overcome the challenges? What are the lessons you’ve learned along the way. What do you want the world to know about you or your brand and story?
My art is the art of clothing! A lot of people never really talk about their clothes, and I think for many the word ‘fashion’ carries the weight of elitism and a certain unachievable quality. My goal as a Personal Stylist is to tear all of that down and give all of my client’s closet therapy. This means helping them curate a closet that they love, trust, and are excited about. Often this entails 2-hour virtual Closet Consultation Sessions, where we go through piece by piece, not only purging, but also shopping and creating outfits. After these sessions my clients seem lighter and excited to get dressed. The possibilities are endless when you really take a look at your clothing and appreciate the art form of getting dressed. Along the way I have learned to never stop learning and changing. When I first put my business out there I thought it was set and I would just wait for the clients to come calling. Wrong! I am constantly updating my services, website, and brand. I love it, it’s a living breathing thing!
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I love LA so much. I mean I think we’d have to start with a drink at Forman’s in Toluca Lake. I love their whiskey selection and the cozy cabin vibes, also they have delicious food. Next, we’d probably have to pop over to Hugo’s Taco Stand on Coldwater for some tacos-on-the-go. I’m getting hungry just talking about this. While our tacos digest we can do the Radford Art Walk in Studio City. I think next we have to go back to Toluca Lake to get some Priscilla’s blueberry iced coffee. Visit the gardens at The Garry Marshall Theatre, one of my favorite live theatre spots which now has an amazing food garden in the courtyard. I think a drive down Ventura Blvd. may be in order, quick stop at Pineapple Hill for some bowls of popcorn and amazing drinks. Let’s finish the night strong with Salsa and Beer up on Sherman Way. I’m exhausted from this fake day, but also super full in belly and heart. This is just the valley, don’t get me started on all the amazing places I want to eat downtown….Also just realized I skipped breakfast and went straight to whiskey. Get a breakfast burrito and coffee from Alfred’s off Laurel!!
Who else deserves some credit and recognition?
Big shoutout to all of my fellow small business owners! Especially my friends who have thrived during this time of severe uncertainty, and created an alternate story for themselves. Small Business Saturday was a few weeks ago and the amount of tagging and bragging I did on social media was, probably slight obnoxious, but also such a celebration of the resilient and creative people in my life.
Madison Hedgecock-MGH Photography