We had the good fortune of connecting with Kristen Drayton and we’ve shared our conversation below.
Hi Kristen, have you ever found yourself in a spot where you had to decide whether to give up or keep going? How did you make the choice?
I’ve been in business for five years now, and there were many times that I considered giving up. Being an entrepreneur has its challenges, just like any other job, except you have no one to answer to but yourself. In life we face many changes, personally, financially, business-wise, health-wise, etc. With those changes, we have to learn to navigate through them instead of allowing them to overtake us. Most recently, my industry like many others has experienced tremendous impact as a result of the current pandemic. At the beginning, my initial thought was to possibly close my business permanently. Instead, I allowed my creativity to take the lead, which in turn has enabled me to reach an even broader audience. Currently, my business is 80% virtual, which has given me the opportunity to maintain contact with my established client base, and connect with new clients as far as Tokyo, Japan. I am grateful to be blessed with such an amazing support system, such as my mom, close friends, and mentor. Without them “Kristen Drayton Aesthetics” might not have been in existence today.
Let’s talk shop? Tell us more about your career, what can you share with our community?
I’m a Licensed Aesthetician, and Founder of “Kristen Drayton Aesthetics.” I specialize in providing corrective skincare treatments, and skincare education. I believe what truly sets me apart is my love for education. I never allow a client to leave my treatment room, or a Zoom consultation without having a basic understanding of skincare, and more specifically how to care for their own skin. My passion for skincare education has most recently created a wonderful opportunity for me to virtually teach skincare classes geared towards Foster youth at Allan Hancock College in Santa Maria, CA. I’m grateful for the opportunities that have allowed me to be where I am today career-wise. However, I don’t feel that I have “arrived.” There is so much more that I desire to accomplish in my profession. The road I’ve travelled was not easy by any means. I experienced disappointment, betrayal, and setbacks, and every situation proved to be life lessons. I would say the biggest lesson that I learned was to move in silence. I believe your career and personal goals should not be broadcasted. Just work towards what you desire to achieve, and people will see the manifestation of your hard work. With all the recent changes in my business, I decided that it was time for a re-branding. My original business name was “Natural Born Beauty,” and I ultimately decided to change the name because I wanted to represent my brand. Prior to becoming an Aesthetician, I suffered from skin conditions that greatly impacted my appearance and, self-esteem. My story is definitely one of triumph, and I want clients to know that their skin goals are achievable.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
If my best friend was coming into town to visit for a week-long trip, I would take them to some of my favorite coastal areas. I’m a beach babe at heart, so our first stop would be a nice picnic at Point Fermin Park in San Pedro, CA. It’s an amazing landscape of lawns and garden areas alongside the palisade. On another day we’d hang out in Venice Beach, and begin our day with a trip to the spa for a full body massage, mani, and pedi at Spa Soleil. After working up some intense hunger, we would walk next-door to indulge in some amazing Italian food at C&O Trattoria. By the way, they have the best bread ever!!! One of my other favorite places to dine is Whiskey Red’s in Marina Del Rey, CA. I always enjoy their Saturday and Sunday Brunch menu, and I love to dine on their beautiful waterfront patios while enjoying live music. Lastly, I wouldn’t let her leave without visiting Spahettini in Seal beach, to enjoy more Itailian food. They are best known for their Sunday Brunch with live music from some of the best Jazz artists in LA.
Who else deserves some credit and recognition?
This shoutout is firstly dedicated to my Mother, who has been my ultimate encourager since day one. Whenever I’ve felt like giving up, she has always persuaded me to continue on my current path. Secondly, I’d like to give credit to my Mentor, Oya Thomas of “Spirit of Oya.” I enrolled in her virtual Masterclass in March of 2020, I was so greatly inspired by her zeal for life, that I decided to continue with her mentorship program. Through her mentorship, she assisted me in creating a plan that would enable my business to thrive during these unprecedented times.
Photographer:@wutlife on Instagram