We had the good fortune of connecting with Marcella Graham and we’ve shared our conversation below.
Hi Marcella, we’d love to start by asking you about lessons learned. Is there a lesson you can share with us?
One of the most important things my small business has taught me is that we as a society have a lot of limiting beliefs about what we can achieve. Starting my business has been the greatest personal development journey I’ve ever been on. My views around money, personal success, and problem-solving has completely changed over the past year.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
The Root Remedy is the 1st black-female-founded beauty gummy supplement brand. We make beauty and health inclusive and genuine. We’ve built an active community in the industry by uplifting underrepresented groups through education and mental health advocacy. Our goal is to create inclusivity around self-care, quality products, and beauty that starts from within.
I created the brand during the pandemic after I got sick and turned to herbal medicine to cure my symptoms (my family is Jamaican-Panamanian & Native American so natural remedies come easy to me). I noticed that there were few wellness and beauty brands that felt inclusive and genuine, so I sought out a way to create a gummy supplement for the on-the-go health-conscious consumer. I also noticed that competitor formulas were filled with sugars and GMOs so I worked with my manufacturer to create a formula that was sugar-free, vegan, gluten-free, and dairy/soy-free.
And just like that, The Root Remedy was created. We believe that wellness should be inclusive to all and not a luxury to a few. Our Sugar-Free Apple Cider Vinegar formula, with Vitamin C, was designed to help the everyday person receive the amazing benefits of Apple Cider Vinegar without the negative effects of sugar. I have a passion for sharing and educating others about beauty and health, with a particular focus on the lack of diversity in BIPOC communities.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
First, we would get up and hike. One of my favorite hobbies is spending time in nature, so Runyon Canyon would be our first stop. Then I would take her to a healthy lunch where my favorite Chinese Chicken salad is, The California Chicken Cafe. Next, we might walk around The Grove and visit the Farmers Market in the back. They have the best homemade ice cream. The Grove usually has live music on the weekends so we would hang out in the garden and finish our ice creams. If we wanted some cocktails, we would stop by Harlow in West Hollywood for a craft cocktail. To finish off our day we would grab some tacos at a local taco truck.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My support system and family are the greatest mentors I can ask for. They’ve seen me grow up and know me inside and out. They’ve seen my growth and always push me to succeed. They deserve all of the credit I can give.