We had the good fortune of connecting with Michael Berry and we’ve shared our conversation below.
Hi Michael, can you walk us through the thought-process of starting your business?
Starting my own business has consistently been a major goal of mine. I put in the work to learn the ins and outs of the fitness industry and built up my client base enough to feel really confident about going out on my own and starting my own gym. It’s something I’m really proud of to be able to share my love of fitness on a large scale. The monetization I’ve been able to build along with, really is just a bonus.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
I’ve always wanted to own my own gym because I love the industry and wanted to be able to provide my own space that is intimate and safe feeling for my clients. Having it allows me to tailor the experience to each individual. I have the ability to be creative with my own way of doing things and give my clients a consistent and unique training facility. Providing a safe, clean, well thought out program for people to be physically and mentally healthy has always been my main goal throughout my career and even more so now that I have my own gym. I’m continuously trying to help everyone be the best version of themselves through fitness and hope to give people the constant motivation to keep working on themselves. It has definitely been challenging at times.. In terms of the failures I’ve made, it’s always been a learning process and a chance to grow from that. I am definitely a keep going kind of person. The hardest part is when it’s not working… but when we meditate on something long enough, our soul and our mind tells us when to let go or to keep going. The biggest help for me has been having good mentors and role models and having a faith outside of myself. I try not to let myself think emotionally and really focus on the logistics of what’s happening. Gaining the perspective of “if it’s good for just me or if it’s good for everyone” and letting that guide my decisions. When it comes to taking risks, I stand by the notion that, without risk, there is no reward. We always want to reach the end goal without realizing the risk that goes into that end goal. The more willing we are to take risk, the larger our rewards become. My business thrives on building quality relationships and trust with each individual client. Being able to treat each relationship in a unique way and connect with them on a personal level so that the trust is built up. At the core of it all, my goal is to help people on a mass level and create a safe, fun and loving place for people to come to, in as many communities as possible. To really help everyone grow within their personal life and health journey.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
If my best friend came…. We would see the city as tourists. I’d take them to see the ocean, and drive around the ever so inspiring city. Plus, enjoy eating and drinking coffee at the endless amounts of amazing restaurants and cafes here in Los Angeles. It’s next level. I’d also have to throw in some athletics! Go for a run, workout, play sports, hike, bike. If theaters are open, of course catch a movie. Lastly, if church is open, hit up Churchome on a Wednesday or Zoe Sunday. Other than that, chill and rest.
Who else deserves some credit and recognition?
Books- 1. Poor Dad Rich Dad- Robert T. Kiyosaki 2. Own the Moment-Carl Lentz 3. Can’t Hurt Me- David Goggins 4. Hearing God- Nathan Finochio People- My Wife and Hair Professional- Ashley Borden – CEO Ashley Borden Fitness and Intuitive Coaching Sharone Hakman- CEO and executive chef Haks Kerry Flowers- CEO Genre Hotels and 2 Hands 2 Cans Matthew Plouffe- Film Producer Josh Close- Writer, Actor, Director Tarek Adra- CEO KINETIX Kenny Kane- owner Crossfit LA