We had the good fortune of connecting with Michael Snow and we’ve shared our conversation below.

Hi Michael, is there something you believe many others might not?
Conventional wisdom is a bad idea if you’re a creative. They might as well just call it “survival tips for the boring” because all it will ever lead to is an outcome that’s expected & average. Thinking for yourself, highlighting your differences, & taking a chance on the unconventional is the only way to truly innovate. It’s the only way for the world to grow.

Alright, so let’s move onto what keeps you busy professionally?
Remember when you were a kid & someone asked you what you wanted to be when you grew up? Some people really want to be a doctor or a famous actor. I said I wanted to be me. I want to live a life full of possibilities. Some people ask me if it’s hard not knowing where my next paycheck will come from but I tell them I do know where it’s coming from: Me.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
For the outdoor explorers we can hit up some of the legendary local breaks like Trestles just a few blocks down from my place in San Clemente. If they have kids we can get out on the paddle boards at Dana point to see the seals in the harbor. Anybody that visits me has to come to one of our Tempest Freerunning Academies just to see it for themselves. No matter how old you are it’s fun to feel like a superhero or conquer a giant lego ninja warrior course. Plus after a one of these workouts you’ll have earned some incredible food. I love to explore the best local spots: China Garden in Irvine for dim sum, pizza & beer at Pizza Port, Surfin’ Donuts early in the morning when they’re fresh out the oven. You can grab a great cup of coffee at Bear Coast before your morning stroll past the pier or at Hidden House in San Juan Capistrano after a $6 movie at The Regency on Tuesdays. If you’re looking to support some local artists & small business owners you can hit up The Lab & The CAMP right across the street from each other in Costa Mesa. Sustainable brands & unique dining options make this one of my favorite spots to get inspired or at least a snack. Ramen lover’s tip, you can head around the corner to Mitsuwa marketplace for a mean bowl of noodles & roasted green tea soft serve ice cream.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
My wife Dina deserves most of the credit for everything I do. She’s both the inspiration & the motivation. She’s the person who really saw me back when I was just pretending to be me & helped me actually become him. Plus she’s smoking hot.

Website: FrostiFresh.com
Instagram: instagram.com/frostifresh
Linkedin: linkedin.com/in/frostisavestheworld
Twitter: twitter.com/frostifresh
Facebook: facebook.com/frostifresh
Youtube: youtube.com/tempestfreerunning
Other: CanyonsTheGame.com TempestFreerunning.com

Image Credits
Frosti Headshot: Emily Winiker Frosti Fence: Michael Todd Frosti Jump: Marcus Gustafsson Frosti NYC: Nick Onken

Nominate Someone: ShoutoutLA is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.