Meet Nathan Connolly | CEO & Founder

We had the good fortune of connecting with Nathan Connolly and we’ve shared our conversation below.

Hi Nathan, we’d love to hear more about how you thought about starting your own business?
I started this business because I believed in betting on myself, on my experience, instincts, and ability to build something meaningful. After years in the industry, I saw a clear gap: there was an opportunity to create better, more effective solutions/products that truly addressed real problems for both providers and patients. At the same time, I wanted to build more than just a company – I wanted to create the kind of environment and culture that I would have been proud to be a part of. A place driven by innovation, accountability, and purpose, where people are empowered to do their best and be part of something special.

What should our readers know about your business?
INVO Aesthetics is a medical-grade skincare and hair restoration company built around BioBlend Technology – an innovative approach to regenerative aesthetics that delivers a powerful combination of growth factors, proteins, peptides, and exosomes to support the skin and hair’s natural rejuvenation process. What sets us apart is our commitment to combining advanced science with real-world clinical application to create products that are both highly effective and practical for providers and patients.

We also recognize a major shift in the market toward skin minimalism. People no longer want, or can afford, complex 6-7 step regimens, but they still expect high-level results. We’ve built our products to solve that problem by delivering high efficacy in fewer steps, at a more accessible price point, without compromising outcomes.

My journey started over 20 years ago as a sales rep in the aesthetic industry. It wasn’t easy, and there were plenty of challenges, but I relied on grit, determination, sacrifice, and a relentless drive to accomplish what others said I couldn’t. That mindset has carried me every step of the way.

I’m most proud of building a brand grounded in innovation, integrity, and real results, and I’m excited about the impact we’re making across both skin rejuvenation and hair restoration. The biggest lesson I’ve learned is that persistence and belief in your vision are everything, especially when faced with doubt. What I want the world to know is that this brand was built with purpose, from the ground up, and we’re just getting started.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
If my best friend was visiting LA for a week, I’d center everything around the beach and being outdoors, that’s where the city really comes to life. We’d start most mornings with coffee and a walk along the beach near the Santa Monica Pier, then bike down the coast to the Venice Beach Boardwalk and hang out on Abbot Kinney Boulevard for great food and a relaxed vibe, with staples like Gjelina.

We’d mix in hikes for the best views, Runyon Canyon Park for a classic LA workout and the Temescal Canyon for something a little more scenic and less crowded. One of the highlights would be driving up the Pacific Coast Highway to Malibu, spending the day at the beach and having a long, laid-back dinner at Nobu Malibu right on the water.
Throughout the week, it’s all about staying outside – beach workouts, ocean swims, sunset walks, and just soaking in that coastal energy.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I owe a tremendous amount of gratitude to my support system. My friends, family, and loved ones who have been there every step of the way, providing encouragement, perspective, and belief when it mattered most. None of this is done alone, and I’m fortunate to have such a strong group behind me.

Website: https://invoaesthetics.com

Instagram: @invoaesthetics

Linkedin: https://www.linkedin.com/in/thenathanconnolly

Image Credits
All images owned by INVO Aesthetics