We had the good fortune of connecting with Sahir Hanif and we’ve shared our conversation below.
Hi Sahir, we’d love to hear more about how you thought about starting your own business?
I had started my brand of drums [Masters of Maple when I was 14 so I think I was a bit of an entrepreneur from the start, and Ghost Tech really started out of necessity. I was touring with bands as a drum tech, and then just started taking the reins when i saw the need to start applying my skills to the other aspects of touring. I took the opportunity and haven’t looked back since.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
Ghost Tech started as a funny name, but I knew I would do something with it, but I’m always laughing that it’s become what it has. After a few years of touring I saw that my skill set could run parts of multiple tours, even if I wasn’t there. I was good at multitasking and delegating. I know in business it’s hard not to micromanage, but I really found a great group of people, and just went for it. Years later I’m always humbled by what I do, and the artists and crew that entrust me to make it all happen. I’m very proud of the tram I have built, we’re inclusive, diverse, and a good group of humans makes everything special, anyone can do this job, but I’m lucky to have the people I have: that’s what sets us apart. Touring is in a very fragile state especially after covid, i believe the infrastructure I’m building out can really change things, especially that there is so much tech available, we need to innovate to keep up. My system may not be the answer for everyone, however I certainly hope it motivates others to evolve and push for a higher standard for their crews, and artists.
Was it easy? If not, how did you overcome the challenges?
Nothing has ever come easy for me, however with perspective I think that’s probably what everyone thinks about their peers as well. I have, however, had to deal with adversity and discrimination, that is a constant in my life, and it used to bum me out, now it fuels me. The only way to make change is to be successful and pave the way for others. I have confidence in myself, my people, and my abilities. I let my work speak for itself, and if people still can’t see past color, age, or whatever else: well, that’s unfortunate for them. I also know that when I threw money out of the equation, and i just did things that I could be proud of, and just made it about the vision and creativity, life just got better and better, when you’re doing things that are fulfilling somehow you just float into good things, and that’s a feeling i never want to go away.
What do you want the world to know about you and Ghost Tech?
I’m working tirelessly to bring people back to live events safely for all parties involved. People think I’m a little crazy and that covid will go away, and eventually it will, but it’s good to enact change and adapt: status quo is never much fun anyway.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Los Angeles is so beautiful, so many great food spots, and so much culture. The roger room is my favorite bar in the city, and a must try, that is if you can find it 😉 I also have never met a burrito I didn’t like in the city, so you’ll probably find me at a taco truck anywhere in the city. My favorite place is Mulholland drive, i do my best thinking about those winding roads.
Who else deserves some credit and recognition?
I learned a lot of hard lessons on my own, the career paths I took were very secretive, at times, not very inviting. However, I found my people and took lessons where I could. My family is wonderful, and my siblings were always supportive of me, it doesn’t suck having a few lawyers and a hedge fund guy in the family, so there’s that.