We had the good fortune of connecting with Tabitha Andelin and we’ve shared our conversation below.
Hi Tabitha, can you share the most important lesson you’ve learned over the course of your career?
Time is a wonderful thing but when it comes to measuring success and how far I have come I will leave it out. When I was younger accomplishing things in an allotted amount of time was an easy measure of success. Finishing a test quickly, running a mile quickly, or just being younger accomplishing something usually older people do. Now, I see time not as a measure of success but a measure of quality, love and effort when put into something. Just like how couture fashion brands record the hours it takes to complete a gown. I put time into my work and myself because I care deeply about the fashion I bring into this world. I let myself be free to create the things I need to create and build a name for myself that is truly what it needs to be.
What should our readers know about your business?
I am most proud that everything is done in-house and does not need to be out sourced in anyway. The expertise of making the designs are of the upmost beauty and importance. The team of people executing the designs is one of the most skilled parts of the fashion world. Seamstresses work for years to hone their craft. I hope to highlight how valuable and crucial it is to respect the team that brings the clothing to life. This concept is grown from the dissatisfaction of fast fashion and mass production. This brand is high-end streetwear for the fashion forward. It is made with love and skill so it can be beautiful and wearable. Doing this also allows the peace of mind that quality and ethical values are being up held. As a business we grow the team and the skills sets to match where we are. In the future as we grow the production studio and team grows as well.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
First start the day with amazing coffee and for that I would go to Blue Bottle on Abbot Kinney! The New Orleans iced coffee has roasted chicory, cane sugar and milk to start off the day sweet. Then, down the street, walk to Blue Star for donuts. LA might have a theme and might love the color blue, probably because of the ocean and sky. Pop into any store and you will find beautiful fashion and art. Close by this is the Santa Monica Pier. I love going by the rings. People swing and do acrobatic tricks. It’s like seeing a show on the beach. Gjusta is the perfect place to get interesting lunch food. It’s tucked away but very busy. LA loves to hide the best places to eat. I think it’s to help celebrities go to places without getting sighted or LA just loves to hide cool places to keep them special for the locals. A gem that even some Angelenos don’t know about is the Spoke Bicycle Cafe in Frogtown. Spoke has free comedy shows once a month. They are outside under the stars and lights. Spoke has drinks and home made dishes. You will be full of good food and good vibes. If you go to Frogtown earlier in the day visit La Colombe down the street. Their oat milk draft latte is fresh to death! It’s chilled and foamy so unlike any coffee you usually get. A hot tip when visiting LA is to always read the posters in the store windows. There are always interesting shows and pop-up shops that don’t happen every day. LA is full of people who want to make something of themselves or their craft. There is always something new going on and if you strike up a conversation with a local you’ll find out what special event is going on that night!
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Jaime Friscia is one of my best friends. We met in high school and went to college together. When I was still in school she would agree to do all my crazy photo shoot ideas. She wore a swimsuit in the middle of winter in downtown Minneapolis at night! She modeled for every show and did all my sample fittings while also pursuing a degree herself. When I moved to LA and started my business she not only walked in the runway show when it launched but also was my assistant back stage. She assisted in my pop-up shop the same weekend too. It was also her birthday weekend. Jaime has been there for me for years and always supported my dreams. I don’t know what I would’ve done without her and I don’t plan on trying to find out. She is one of those people in the world that uplifts the others around her and I am proud to have her as a friend.
Photographer: Patrick Rivera @photoprivera, www.patrickrivera.com