We had the good fortune of connecting with Teja Foster and we’ve shared our conversation below.
Hi Teja, can you talk to us a bit about the social impact of your business?
In more ways than one, we help our surrounding areas and the country we know. We are a women of color-only agency, Black-owned thanks to me, which is by design because we are impacted by the changes in the world the most. We carry that weight with us and have for centuries. My agency pushed forward the idea that social media can be a form of activism. As a woman of color agency, our words carry weight to millions that look at our work through a post. There are tons of conversations about social media not being real or being fake, the social justice side of social media is actually stimulating and a reminder that there is real work being done on social media with having accessibility to millions of eyes. The information and awareness we put out are some of the most impactful topics that people carry on in conversation in their everyday lives. I’m not sure what the political space would look like without our work.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
I’m happy that we have stuck with our values, a lot of agencies get into this business and become money hungry or expand to fast and have to take on clients just to keep afloat. I keep the integrity of my agency in tact with every client we pick up. I also hold clients accountable, I don’t tolerate disrespect or over working my employees, it’s something I feel lots of companies don’t do. Putting clients first does not keep you employees happy at all. People also want to feel elated in the work they are doing, if a client is no longer aligned, I realize that and quickly move on. I’d rather take out a loan than to make myself or my employees suffer. It’s never easy to chose you first, but I think in the long run it makes you business better and your employees realize you actually have their backs which is something we no longer see.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Los Angeles is the land of millions of things to do which is why I’ve been here 13 years. Originally I’m from Oakland, Ca which is only about a 45 minutes flight away, so I don’t get too homesick. What I love about LA is it has its culture and it is glam side. The resultant scene is endless, the theme parks are the best in the country and the people are dope if you go to the right areas of course. A week in LA could consist of a Basketball game (Vs. The Warriors ofc), Disneyland, Lunch at the Farmers Market in the Grove, Runyon Canyon, hitting up World Wide Tacos all the way to Nobu in Malibu. If you’re lucky we can catch Camp Flog Gnaw in the fall. It’s really an unmatched vibe! I like people to see all of LA and not just what’s on Instagram, people forget about the simple things here.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I would actually love to shout out the brilliant women on my team. Often CEO’s don’t uplift their teams and tend to take all the credit for the work being done. But my agency would absolutely be nowhere without the women that make up my team so major shoutout to Segen Solomon, Asia Henderson, Mariah Castañeda, Alejandra Carrillo-Munoz, Samantha Vo, Moriah De Los Santos-Moore, Jalyn Casey, Selena Scudder and Leslie Estrada Flynn!
Royal Pine productions Auinatard Photography