We had the good fortune of connecting with Yasmine Sahid and we’ve shared our conversation below.
Hi Yasmine, what is the most important factor behind your success?
I want to offer something that makes people want to come back for more. People’s attention span is so small that you have to make sure that you can strike their interest immediately. As an artist it’s easy to believe that everything you put out there is great work. It’s good to be confident, but you can get delusional about it. If something doesn’t perform well you get in your head like “This was great, why did no one like it?”But we have to detach ourselves from what we create for a moment and think “Who am I selling this to? If I saw this for the first time would I be interested? Does this reflect my style well?” When I began thinking that way I notice a spike of interest in my analytics for my music and videos. People want to see something new and exciting, that’s how they discover you and that’s how they fall in love with the creator.
Let’s talk shop? Tell us more about your career, what can you share with our community?
I would say I’m a creator/comedian/musican, but I mainly say that I’m a “creator” to keep it short. But everything I do falls under that umbrella. My music showcases my comedy and I like to be as hands on as possible when it comes to my music videos. But I also like to add an artistic flair to them. Something that makes any person stop and say “woah, what is she doing and why am I interested”. I think that’s why I love being a musician so much, I have the freedom to create and show whatever I want. I’m not tied down by a network telling me to tone it down or amp it up. I think that’s what sets me apart because I like to push my creativity and try to offer something that seems fresh while still adding light humor. I know I came a long way from where I was about a year ago, but I still feel like I’m just getting started with my career. It was definitely no walk in the park. I spent a lot of time working on my my content during the pandemic, experimenting on what works and what my followers like. I took a stab at TikTok to see where it could take me. The process with that was pretty off and on, and then I finally began taking it more seriously. After two months of posting I got my first viral video with my “WAP Coir” where I sang Cardi B’s WAP in 4 part harmony. Everything sort of came together all at once. My music was getting good reception, my TikTok was growing, and I started getting noticed by a few big brands! Part of it can be a bit nerve wracking because you’re always worried about the next thing you want to put out, and how it’ll be received. But when you get a bite it’s so worth it, and knowing that thousands of people appreciate your work makes the journey so much more exciting.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Oh my god, I’ve done this actually twice and I feel like both trips were a flop haha. But to be fair at that time I was still getting familiar with Los Angeles myself. On top of the fact that i didn’t have as much time to explore the city myself. But I had experience with both the crazy side of LA and the more hipster side. Have to admit that the Los Feliz/SIlverlake/Echopark area is where I feel the most comfortable in. They have really cool bars and its mostly a young chill crowd. Places I’d want to hit up are The Black Cat 33 Taps and Tiki Ti. But that whole sunset strip has such a good variety of bars and restaurant’s we can just walk up and down that to see what we can find. For a night of pure party, I have to hit up WeHo. RIP to Flaming Saddles because that was the number one bar I’d take anyone who was visiting too. The music was always fire, the dancers: amazing, and the vibe was so much fun. That part of West Hollywood has a good amount of places to walk too also but Flaming Saddles will forever have my heart. Food places I would take my friends to Silverlake Ramen, Pine and Crane, and Ube baby for a light dessert. Who else deserves some credit and recognition?
I want to shout out y mom! She’s been my number one fan since grade school. I’m very lucky to have a really supportive parent and she’s there to pick me back up whenever I’m feeling low. I probably get most of my tik tok views from her.
Other: Tik Tok: https://www.tiktok.com/@ladyyasmina1?lang=en
Photography: Josh LaCour