To pivot or to persevere? Or more bluntly – to give up or to not to give up? This is a haunting question, a question that have ramifications far after an answer has been choose and it’s also a question that almost everyone in our community has had to face at one time or another. How do you know when to give up and when to keep trying?

Annie Little | Actress, Singer, & Voice Coach

How do we know whether to keep going or give up? It’s difficult to consider this question without also considering the idea of sunk cost bias, right? The idea that we keep going forward with something because of how much time and energy we’ve already invested in it, even if it isn’t working or it isn’t something we even want anymore. The first thing to do is to really look at the end goal. It’s really important because if it isn’t something you want anymore, then letting go of the investment might be a great move. Read more>>

Selena O’Sullivan | Actress, Pro Wrestler & Stunt Performer

This is a tougher question than you think. To just say ‘if you want it, never stop chasing it’ is great and beautiful, but also a touch naive. Yes if you can and want to keep going, do it. Absolutely 100% put your heart into it. But you must also be highly self aware of yourself and your situation. Also don’t ever look at ‘giving up’ as failing. Opportunities arise when you least expect them. Read more>>

Anjali Rajpal | Cosmetic Dentist & Artist

I think the most important thing is to have a clear vision of what you want to achieve. You ultimately have to have a true passion and drive for it. When you have a strong enough desire to achieve that goal, you look at any obstacles as tests. They are there to see if you are strong enough to not let anything pull you off track. I love reading about some of the best movies ever made and the crazy obstacles they overcame. If you truly want to achieve something, you should not give up til you get there. Keep your eye on the prize and jump the hurdles. Read more>>

Rebecca Yim | Permanent Make Up Artist & Educator

As a business owner, there will be failures and there will be victories. With every business path there is struggle, but if you really want something, you have to strive for it and push through the obstacles that are thrown at you. If you figure out the “why” in life, then everything else is worth fighting through. My biggest “why” is my parents and grandmother. I am a 2nd generation Cambodian American and was born in Long Beach, California. I didn’t come from a wealthy home, however my parents worked hard for my 3 siblings and I. Read more>>

Lisa Grossman | Owner, Registered Nurse, Lactation Consultant & First Aid Instructor

I am sure that most people have debated this at some point in their life (whether professionally or personally). I don’t think there is a hard and fast rule for this. There are a number of factors that come into play… time, money, energy, support (just to name a few)! I hadn’t thought about giving up on my business until COVID-19 started to effect it. I literally had to give up certain components of my business because of COVID-19 & the Safer at Home ordinance, I didn’t have a choice. I have had to completely transform my business. Read more>>

Tanya O’Callaghan | Musician, Activist & Keynote Speaker

This for me is easy to answer because as an artist my place on the stage and my platform is not for, or about myself. My career will always be about using my platform as an activist. Although music is obviously a big love of mine, long before I picked up an instrument my life was, and will always remain about animal, human and environmental activism and trying to make a positive mark in the world. So with that said, knowing whether to keep going or give up will always have the same answer, keep going, because others need you to use your voice, especially those with no voices or rights. Read more>>

Pete Evenson | Co-founder

In the beginning stages of Swoop, we would stay awake all night waiting to get on-demand ride requests for party buses. We put so much work into this “Uber for groups” business model and the numbers were great but it was really difficult to scale. Nonetheless, there was potential and we got fantastic reviews. We always had the feeling we were on to something and knew our team would be the ones to figure it out. As we pivoted multiple times we realized how dated the technology was within the group transportation industry. Read more>>

Doug Webb | Artist & Painter

The thought of giving up has reared its ugly head countless times especially now with the order of quarantine due to the onslaught of the Coronavirus pandemic. Every time our society has had to endure great hardships, the Arts are always the first to go and the last to recover. Now, it’s the worst I’ve ever experienced. I see my profession as more than a business, it’s a God given gift. The only thing I know is painting and I’ll never give up until I can no longer hold a brush in my hand. Read more>>

Kathryn Pitt | Artist

I think you know when to give up completely if the passion for what you are doing has gone. You have to believe in what you are doing and feel you have to do it. That does not mean that there are times when you feel like giving up or that you think you are no good and not getting anywhere. I have come to the conclusion that those dark times are part of the journey and can be very useful. It makes you stop, take stock, reflect and often then an idea or a spark occurs that drives you onwards again. Read more>>

Heather Lowe | Lenticular Fine Artist

I think of giving up as an integral part of art making. You fail, you lose yourself and then you make something anew. Samuel Beckett said in The Unnamable : “I can’t go on. I’ll go on.” That’s the growing part. One continues the search and hopefully finds inspiration, or finds that there is nothing and accepting that. Go on. That is also what your viewers experience. They can sense where you’ve been. The underpin for this is honesty and probably some genuine love for the entire effort. Read more>>

SYNAH Johnson | Singer, songwriter & curve model

I love this question because it’s been a reoccurring theme in my life. Music and modeling are tough industries to be in and they can also be very expensive. On top of that I’ve been told to quit both professions, MULTIPLE times. I don’t believe in quitting or giving up on myself when it comes to my dreams. I think your confidence level and the belief in yourself has a lot to do with it. It’s also difficult if you compare yourself to others. You have to remember that everyone has their own journey and perspective. Read more>>

Miguel “Migs” Mendoza | Player Development Instructor

I believe one of the hardest things to find in life is what you were meant to do or what you’re really passionate about. You can lose years of your life trying to find what work will make you happy and fulfilled. For me having spent most of my life in baseball I could only dream to have a job that I really love and turn it into a cool little niche. When I was trying to figure out what direction to take my career, a friend asked me what is the one thing you can do every day for a week for free? I said teach baseball! The journey and the research began on how to create a business revolving around what I really enjoyed. Read more>>