We had the good fortune of connecting with Andrea Walker-williamson and we’ve shared our conversation below.
Hi Andrea, can you share the most important lesson you’ve learned over the course of your career?
The most important lesson that my career has taught me is that we are constantly learning and as we approach different situations it’s fine to complete a goal by taking another route. I personally am great at planning events and creating projects. However, there are so many things that go wrong in the process of executing the projects. I’ve learned that as long as my team and I are determined to get it done, we can work through each problem that may occur. I’ve also learned that success is determined by results based on the goal at hand. Originally I believe that my personal goals were based on money when I first started working in the arts but while working my business I realized that I value people much more than I value money. I learned that working with people is honorable work and that I love to show up for them. It definitely makes my heart smile.
Let’s talk shop? Tell us more about your career, what can you share with our community?
Create noise is a collaborative arts company. We publish books, provide interactive workshops, and we have an apparel line. We are unique in our approach to also market to young adult audiences. We provide trauma to Triumph workshops for students to assist them in using technical writing skills to conquer past traumas and current fears. Our diverse and universal content allows us to tell the story of underserved and underrepresented people in the community. Create noise has been able to adapt to changes in the market and the lack of representation in the book marketplace. We have been working directly with our target market to provide them with the things they want. I am most proud that create noise has grown beyond my original vision. I originally wanted to launch the company as a publishing company. The idea to expand and become a staple in the community came from the needs of my community in Los Angeles and the lack of arts companies that provided services for children of color and told stories that they could relate to. To get where I am today professionally took a lot of resilience, planning, building relationships and creating very intentional goals. It was very difficult. In fact, my children are very young and I remember one of the worst lessons I had to learn was after I earned a Robey theater scholarship and had enrolled into a playwright production class. I was so excited but I had a six month old baby and I didnt have any family who could keep her on the dates that I had the class. I had to drop out of the class and give up my theater scholarship. I learned to create my own opportunities, that a dream could indeed be deferred. I wrote a book about the experience and I found a way to work on my craft from home while caring for my family. I’ve learned so many lessons along the way. I learned that goals can be reshaped and adjusted. That we should always be learning, finding a different way to execute a goal. Every new experience teaches us something new about ourselves. That having very interesting and intelligent people around you are the best. That once you fail, theres no more fear of losing or falling because you have done that already! I want the world to see God in me before they actually see anything else about me. I want the world to know that create noise values people over everything else!
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
If a friend was coming to visit I would take them to eat at Roscoes on Manchester by LAX, to See the Labrea tar pits, the African American history museum and the art of display at MOCA. I would take them to the Watts Towers, to get lunch at the Watts coffee house. Take them on a tour of the city to see all the angel wings in south LA. To artwalk in downtown LA, to Sip and Sounder in Inglewood along with hilltop market in Inglewood. I would take them to get a few groceries from the grocery outlet in Inglewood. To the observatory for a short hike and to see the hills at night. We would ride the ferry to Newport beach and go whale watching. Ice skating in downtown Los Angeles, to old school skate night at World on wheels, bowling at LA live. To the Regal theater downtown, to open mic night on Tuesday night at Taft high school, to poetry night at the last bookstore, to Maliks bookstore to pickup vintage books, to the taco Tuesday at Melodies bar & grill. The 24hour Wii spa, horseback riding at Griffith park, kick back at Pips on Labrea and mexican food and dancing at Leonardos.
Who else deserves some credit and recognition?
I cant ahouout everyone but I have some amazing soldiers who allow me to escape into the world of creativity and they embrace me with such an incredible amount of love and support that I am often left speechless. These beautiful people inspire me, and show up in so many ways: Liquid- the entire team. Ladies touch, I beat the odds organization, Kenneth and Alana Davis, Labron Davis, Cartina Rex, Vonshea Powell, Heaven, Latonya Patterson, Yashica Smith, Stewart Productions, Kenneth Cotton, Cuete Yeseka, Lakeisha Williams, Levester Williams, Anthony Haynes, Lisa Russian, the Workplace Zone, Encouragement radio, Phil & friends, Uncouth radio, Recycling Black Dollars, Ingrid Ellis, Trey Mullen, Turquoise Tatum, Nichelle Downs, Keyon Wilson, the Create noise team and Jason Barkley.
Linkedin: Andrea Walker-williamson
Facebook: Andrea Walker-williamson
Yelp: Create noise
Youtube: Create noise
Photo by Joe Guerrero