We had the good fortune of connecting with Alix Seracki and we’ve shared our conversation below.
Hi Alix, what do you want your legacy to be?
I’ve been thinking about this a lot. Photography is what I’m most passionate about, it trickles into almost every facet of my life. I’m proud of what I’ve been able to accomplish and since I picked up a camera, it has been the biggest part of my identity. I have always had the thought that I want to be remembered, but specifically, for what? People who know me would laugh but I always have considered myself a wallflower, especially in group settings. I get along with almost everyone and if that was it, if I was remembered as the nice girl, I would 100% be okay with that. But I think what I’ve come to realize, what I love so much about what I do and why it’s become such a part of me, is I really have the power to make people feel good about themselves. It makes me feel confident that I am doing something with what talent I have. I don’t want my legacy to be just about my career, many have accomplished much more professionally at this age. But hopefully, what I’ve created with people, a balance of art and personal connections, making them feel welcomed, warm… accepted, I hope they remember that, not just that I was a photographer, but how I made them feel. So much of the world is ugly and it’s the most beautiful thing about my career, being able to do that.
Let’s talk shop? Tell us more about your career, what can you share with our community?
The thing with photography now, is it’s generally pretty accessible to a lot of people. Many influencers who I shoot know how to navigate Lightroom and Photoshop, they know what style they want their brand and they’d rather be in control of their content / work. It scared me for a while when I moved out to California, that my job may be becoming obsolete. I think that’s what excites me most about it now, because after four years in LA, I still have a job and have been self employed now for over half that. My job will never not be necessary, because there is craft beyond what is sometimes thought to be needed. I love using my eye to show people what they might be struggling with or create art where they might be feeling stagnant. I’ve grown far away from trying to grow a ‘brand’. My mission isn’t to gain Instagram followers anymore, although in our world and culture I got a bit lost in it for a while. I’m trying to grow as a person and be as authentic as possible, Some peoples jobs ARE social media. But mine is not. I think people forget what the term ‘successful’ means, and that’s what makes this business hard. You get so wrapped up in outward appearances sometimes we forget that happiness isn’t life wrapped up in a big bow presented to the world in a cropped square photo. It took a lot to overcome comparing myself to what other peoples success looked like, especially those I didn’t know but felt I didn’t measure up to. It’s been a growing few years, mentally and professionally. Knowing that success isn’t what it always appears to be and as long as I’m happy, that’s a feat in itself, I think.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Well, we are currently in a global pandemic and unfortunately Los Angeles as we know it is shut down for quite a bit. That being said, there are ways around this, and if we wear a mask, we can still get up to some good trouble. I’d start the day off with a hike I recently did in Calabasas, I’m not an avid hiker by any means so anyone could keep up. We could venture to Malibu after to a hidden beach I like to go to a bit further down the coast from El Metador. Lounge around, bring some waters and when it’s time to venture back stop by Harvest Bar in Sherman Oaks for the best protein acai bowl I’ve ever had. Beyond that, I’d normally go to the historic Barnes and Noble off Ventura or maybe get some bottomless mimosas somewhere on the boulevard, maybe go to some thrift shops or get some pizza. But who knows when things will be that relaxing again. Beyond cooking at home- which has become a new favorite hobby- or going for a swim in my pool, I’m out of suggestions for LA at the moment!
Who else deserves some credit and recognition?
The people around me deserve all the credit and recognition in my story. From Minnesota, where I grew up, to Kansas City where I lived after college, to present day living in Los Angeles, there are so many people who have helped me along on my journey, that I most definitely would not still be on if it weren’t for them. I’ve always been very lucky that my family has always been supportive. For a moment, it may have been confusing, me not staying on a traditional route and at times very frustrating. They’ve been the backbone and encouraging voices when I have doubted what I was doing was right. There’s not an equation for how an artist should live their life and at times that is completely terrifying. My mum is always one phone call away that helps me when I’m having a crisis, my dad texting me every night before bed makes me feel so safe, like I’m on the right path and my brother, while our lives are completely different, has never made me feel inferior or like I’m doing something wrong. My friends- I’ve been fortunate to have had GREAT ones- have turned into family, and they’re all sprinkled throughout every stage of my life. Some from the beginning and some that came in somewhere around the middle, but every one of them I know are there for me and championing me along the way. All of my friends are completely different, and all of them inspire me in different ways. From actors, to accountants, to lawyers, to nurses and doctors, to other fellow photographers, to mothers… I’m in awe of what they all have accomplished and I think it’s so incredible that I continue to find people who push me to be better. Specifically when it comes to photography, I have to thank Karrah Kobus and Aminda Villa. Two of my constant inspirations, mentors and friends. Check out their work if you want to be moved and motivated. I wouldn’t be where I am without them, as a person and as a creator. So thank you, to you all. This all would be impossible without you.
Alix Rae Photography