We had the good fortune of connecting with Allie Knull and we’ve shared our conversation below.

Hi Allie, other than deciding to work for yourself, what was the single most important decision you made that contributed to your success?
Besides going into entrepreneurship, the most important decision that I made that I attribute to my success is to carve out time for those that mean the most to me. Being an entrepreneur can easily affect your attention every minute of every day, but when I started my journey it was due to my family. I was on my second maternity leave and without a job to go back to, it made sense to use my expertise to work “part-time” as a consultant first and then the President of a management team, to a Founder of a Tech startup. Each one of those roles forced me to manage my time with my spouse and kids because I was doing this, for them. I began to have blocked off time in my schedule that I rigidly enforced when it came to family time and spouse time. And for that, all my clients respected it.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
As a professional recruiter, I knew that the traditional recruitment methods were slowly aging and becoming more time-consuming and less objective. Knowing that small business owners’ time is the most important resource they have, I sought to create a recruitment tool that didn’t just screen their candidates but also provided relevant work-style information to give these small business owners enough data to make the best hiring decisions, with the least amount of their time in the administrative part. ResumeFree™ is a screening tool that inclusively moves your candidates from inbox to interview so that you can hire your top talent faster. As someone who has moved from industry to industry, location to location, and from university to university, my potential would have been lost had someone not seen my potential. And that lead me to believe that my resume was not a good reflection of the number of lived experiences I had nor the professional growth I’d been through. And though my experiences are unique to me, I know that others have had the same challenges. That’s why I hate resumes.
Resumes have always been a poor indicator of success and leave out the opportunity for top talent to say why they will be the best, without any level of deceit. From my experience, I know that being overwhelmed with too many applications means that there is a possibility of the top candidates being declined due to not enough meaning, needing to act fast, and focusing on what to remember. All of these lead us to make decisions based on subjective information and more often lead to biased-based decisions. By creating a tool that has a way to determine the legitimacy of answers, we narrow down the amount of subjectiveness and bring data to a gut-feelings fight.
I am on a mission to bring data-driven recruitment to the masses so that we can better understand the folks we work with, to build high-performing teams and better diversity for organizations.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
In Edmonton, we have a few hot spots full of life and vigor. I would definitely do a foodie and brewery tour as those are my favorite joints. We have Beer Street, Whyte Ave, Ice District, 124th Street, and a few off-the-map places that are hidden gems. There are always events to go to and in the winter, there is a festival almost every weekend. We’d hit up Bauernschmaus for schnitzel on one of the colder nights, Polar Park Brewery Co. for some amazing beers and bites before shopping Whyte Ave, and definitely take a walking tour of the Neon Light Museum on 104th street. There’s usually some entertainment at Rogers Place that we could check out after some amazing bistro food at Dalla Tavola Zenari.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Shoutout to the amazing colleagues that I am honored to work with, Megan Hunter and Avtar Mohar. These two ladies are humble, intelligent, and ambitious. Their dedication to making their clients happy has been completely invaluable for me to step into a new role while they run the show. They, too, are both career-focused family women and handle all their priorities with grace. I’m grateful to have met and been able to grow our families and the businesses together with them!

Website: https://goresumefree.com

Linkedin: https://www.linkedin.com/in/allieknull/

Image Credits
Jesse Szymanski Ampersand Grey

Nominate Someone: ShoutoutLA is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.