We had the good fortune of connecting with Amanda Abelita and we’ve shared our conversation below.

Hi Amanda, have there been any changes in how you think about work-life balance?
When I first opened ABPR I said YES to every opportunity. I learned very quickly that you will burn yourself out if you don’t learn to say NO. Quality over quantity became my motto. It’s important to leave yourself some time to put your phone down and enjoy life!

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Abelita PR is a boutique Public Relations Firm based in Atlanta with Junior Publicists in LA and NYC. We serve clients nationwide. We work with our clients in countless ways, including assisting with social media content, new websites, red carpet preparation, media placements, styling, photoshoots, and highlight articles. We assist with rebranding veteran actors and marketing fresh faces breaking into the industry! Abelita PR works closely with our clients and their team of Agents and Managers to develop a strategy and plan of action. Our firm strategically markets our clients and diligently creates opportunities within various platforms. Abelita PR maintains a broad spectrum of clientele ranging from NBC, ABC, STARZ, Disney, Netflix, Nickelodeon, BET,; to award-winning TV and Film Actors!

I’m also a Development Producer. I co-own a media company called 4D2 Media with Dale Falk Jr. We’re currently working with three properties and are pitching to networks and studios. It’s an exciting new adventure and I love that I’ve been able to attach several of my PR clients to these projects.

I’ve learned that you have to be willing to evolve in this business.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I think it’s so important to support your fellow colleagues. I’d like to give a shoutout to Amanda Leesburg. Amanda is an amazing Publicist and she’s such a wonderful alley in the field. She is always there to lend a helping hand and share resources. I can always count on her to give sound advice and I’m so thankful for her friendship.

Image Credits
I own rights to the personal image.

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