We had the good fortune of connecting with Ashlan Christoph and we’ve shared our conversation below.
Hi Ashlan, is there something that you feel is most responsible for your success?
Without question, the most important factor behind my success is PASSION! One of my biggest passions is sourcing out beautiful products that spark emotion and using those findings to help curate environments that speak to our customer. I am passionate about creating a space that not only sparks imagination but FEELS incredible to be in. People come in just to brighten their day and for me that is the ultimate success!
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
I was given an amazing opportunity to buy out a shop called Trinkets and Treasures in 2012. Over the course of a few years I had changed our name to Serendipity and transformed what was once a slightly older gift shop into something that not only brought me great joy, it truly brought our customers great joy as well! My passion for creating, innovating and sourcing new amazing finds blossomed into my dream career. I was able to use my abilities to spot trends and see potential before it would happen. This created an amazing environment for knowing what people would want before they’d even seen it. I also knew what I loved about gift shops… It was all about the feeling to me! Does it strike curiosity? Does it make me smile? All these simple sub-conscious feelings play a part in how and why we shop. This understanding helped me create a store that made me feel uplifted and warm and still brings me joy to walk into. As Serendipity grew, so did I and a deeper journey began for me which lead me to big visions of building healing spaces. In 2017 I began creating a larger healing retreat space that would combine some of my most helpful healing modalities. I had been studying metaphysics for years and in June 2019 I opened Muse House Retreat. A space that was to stand in the highest integrity, authenticity and light. A space where you can find meaningful books, gifts and community. Where you can let go of the fear and begin /continue your journey within. The feeling of Muse is pure magic in my opinion! Though, I may be biased…. The peace that comes from that space is felt by many who come in. Originally it was meant to be a satellite to a bigger Retreat/Resort space, which is still in the process of being planned for our future. We are very much looking for to the expansion of that vision.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Interesting question for right now…… To be very frank, I am a doer. I love adventure, food and fun! So, quite a few of my favorite spots are closed. The few that are open, that I frequent quite often, would be Descanso Gardens in La Canada, Heirloom Bakery in Toluca Lake and Paradise Ice Cream in Montrose.
Who else deserves some credit and recognition?
Yes, Absolutely. My beloved Godfather Bill, who instilled in me his deep knowledge of money and the financial systems. He was driven at a very young age to be highly successful in the stock market in the 1980’s which gave him the flexibility to retire at the age of 50 in Maui, HI. He knew his value and this is the biggest key to success one can have. Know your value! And not just about financials, about the value you bring into this world and what that brings to others. It’s fundamental in creating businesses that not only succeed but can change the world.
Instagram: @musehouseretreat @serendipitystudiocity
Sasha Zimnitsky and Julia Corbett