We had the good fortune of connecting with Franziska Pugh and we’ve shared our conversation below.

Hi Franziska, Let’s talk about principles and values – what matters to you most?
What I value most in life and business is celebration. I believe that celebrating one’s business launches, a risky maneuver that worked out, small progress on the path of becoming a better version of oneself, and even failed attempts and bad decisions are integral in living a full and healthy life. That’s why I started my business on the principle of celebrating the stories of the creative community – those that are courageous enough to speak their authentic truth and build things so unique that they tell a story without the artist present. We live in a world where everything feels the same and labels are easily placed on boxes. It’s easy to overlook the in-between moments and everyday structure of life without taking a moment to celebrate its liveliness. When you place intention and value on the smallest gestures and biggest milestones, you have the unique opportunity to build contagious positivity into your life and your community. My hope is that by celebrating the moments of those around me, we can inspire more people to feel brave, feel worthy and share their gifts. We can create hope.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
JAQS Publicity is a full-service public relations agency specializing in crafting an experience-driven approach across a wide-spread client portfolio including entertainment, non-profit, and lifestyle/beauty sectors. We have a passion for popular culture and blending a multi-dimensional skillset to secure credible content through digital touch-points, editorial placements and experiential event coverage.

I never thought of myself as an entrepreneur. I never had a desire to lead my own business endeavors but my life completely transformed after attending a Forbes Under 30 Summit in Israel in 2017. It’s funny because I arrived with 500 business cards and 100 resumes and left with a business plan, new-found confidence to bring my ideas to life and a mission to help make this world a better place. I recognized that I had a unique opportunity to help creatives bring their vision to life by amplifying their voice. Instead of waiting for someone else to do it, I could pursue my passion for music and entertainment while also elevating my craft of communication and culture.

It hasn’t been easy to find my identity and hold boundaries, but I wouldn’t trade this journey for the world. I have a strong support system who provides me with endless resources and reminds me why I started this journey. It has gotten easier by celebrating the journey and my progress and my successes along the way.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Call me the unofficial tourist ambassador of LA. Let’s go!

Start your week in DTLA and visit Brasil Kiss to get your caffeine fix. Get ready for some personality, because their drinks are beyond this world and their staff is amazing. Walk around the city and visit the Last Bookstore, Grand Central Market and Ace Hotel for nice scenery. You should definitely visit Perch LA for rooftop drinks and dinner. Or, my personal favorite, Buddha Belly in the Corporation Food Hall.

Spend a day hiking in Hollywood: either Runyon Canyon (a classic) or Griffith Park. If you’re feeling adventurous, try your luck with the Wisdom Tree and keep walking to the back of the Hollywood Sign. You can end your day with a nice beer at Wirtshaus.

On your third day, enjoy the beaches. You can start in Venice or Santa Monica and drive up Pacific Coast Highway toward Malibu. There are lots of beautiful places to stop and watch the ocean.

If you like shopping, Abbot Kinney is your go-to place for unique jewelry and clothes. You can also head to Century Mall or Rodeo Drive if you’re looking for more of a “Hollywood scene.” Either way, you can’t go wrong.

My first time in LA, I spent a day in Melrose taking photos with the murals. Don’t make fun of me unless you try it yourself. If you’re here for the weekend, you can also explore the weekend markets on Fairfax. You never know what you can find!

Don’t forget to try the food trucks around town, they’re totally worth it. The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?

One of the biggest influences in LA is artist manager and network-extraordinaire, Alysha (Lysh) Weinat. Lysh is incredibly thought-provoking and supportive; always known to connect the dots between a group of creatives and working in ways to propel everyone’s career. She lit a fire under me that nobody could tame and supported me in times I didn’t always feel worthy or deserving of the amazing professional successes happening to and around me.

Website: www.jaqspublicity.com

Instagram: instagram.com/franziskapugh

Linkedin: https://www.linkedin.com/in/franziskapugh/

Twitter: https://twitter.com/franderella

Image Credits
Anna Azarov Photography

Nominate Someone: ShoutoutLA is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.