We had the good fortune of connecting with Jennalee Massey and we’ve shared our conversation below.

Hi Jennalee, what was your thought process behind starting your own business?
I’m not good at follow directions, so I wanted to create something unique & follow my own directions.

When my firstborn came into the world I had a bunch of extra baby clothes and instead of throwing them away I decided to recycle them by creating an Etsy shop.

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.

When i look at My kids they reminds me of GROWTH. Being DETERMINED & POWERFUL was something I had NO clue of until I became his mom.


For those of you that are NEW to my page this biz journey was originally started when Aero was born in 2015, with a tiny Etsy shop that had about 5 listings. {Reworking HIS newborn baby clothes}

Nothing about this brand has come easy. I’m a mom, I have 2 little ones and everything has been created with a baby crying, napping or spilling something. I built my website at wee hours of the night & nothing was given to me. I feel overly grateful for the opportunities that I have received in all areas. Being a Momprenuer is not an easy task, and most women have no clue how i do it.


I was STRAIGHT UP motivated by motherhood, you guys!! I fee like NOTHING is more ✨POWERFUL✨ than a mother inspired entrepreneur.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I feel lucky Loving in Southern California!!

We would hang out at the beach every day! Visit a bunch of awesome cities like San Clemente, Laguna, Newport HB! Eat on the pier & be outdoors enjoying the beautiful weather.

If we wanted to take a little trip to LA we could hike the Hollywood sign, walk on the stars down Hollywood Blvd and hit up some cool bars & boojie Restaurants.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I’d like to shout out to the people who doubted me & told me I couldn’t! All the sensitive people that can’t handle my NON FILTERED mouth!
I’d like to shout out to all my haters!!
I’d like to shout out to all the people
Whom provided unsolicited parenting advice!
I’d like to shout out to all the people who think they are perfect & know it all!

I’d also like to shout out to all the people who shop, share, believe & root for me & my brand!

Without all of you I wouldn’t push so hard & show up!! I’m far from perfect ,
#FlawedandFabulous
#StrongyetSensitive
#WildandReckless

Website: Www.BohoRockerCollection.com

Instagram: @BohoRockerCollection

Facebook: Www.facebook.com/bohorockercollection

Image Credits
Mike & Sierra at Capturing Prana @mike_adventurousjnh @capturingprana

Nominate Someone: ShoutoutLA is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.