We had the good fortune of connecting with Margeaux House and we’ve shared our conversation below.
Hi Margeaux, is your business focused on helping the community? If so, how?
When I started practicing yoga several years ago it was made very clear to me that not only were there not many people of color in the wellness space but not many people of size. The wellness space as a whole can feel very exclusive and is marketed toward a certian group of people. I wanted to show people that wellness and in particular yoga and mindfulness is for everybody. It does not matter if you can do headstand on the edge of a cliff. That is not what yoga is really about. I wanted to show that you can be a person of size, color, age etc. and be fit, healthy and happy. That everybody is a yoga body and we should step into our best lives now. I launched the lifestyle blog This Curvy World to share my personal journey with yoga, wellness and all of the things I love to do just that and went on to do my yoga teacher training so that I could help to guide others on their wellness journey as well.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
When I started the lifestyle blog This Curvy World I really had no idea what I was doing, but I knew I wanted to share my personal journey of a lifelong struggle with my weight and childhood issues from being adopted in a very authentic way. It was also a passion project that I had no idea would become what is today. Also, I had never really read blogs before, but I do love to write and create beautiful imagery. I went to F.IT. for adverstising design and currently work in hospitality sales in the interior design industry, so I have a solid understanding of marketing and how to sell. Bringing all of these things together was important for me to build my brand and has paid off.
Also, I am a beliver of you must invest in yourself if you want others to invest in you. So, I built my own website, hired a professional photographer and began using social media even though I had never used it before. I felt that if I was going to spend time and money creating this beauitful blog I needed to promote it and social media was the best way to do it.
My husband was a huge help, reseraching online how to work with the algorithim, what social media platforms to use for posting etc. It wasn’t easy at first and it took a few years to really gain momentum and followers but now it is amazing how many people I am able to touch. I also had to remove my personal feelings on how many likes I would get on a post and just say it doesn’t matter, I am sharing something and if it resonates with just one person that is why I am doing this.
The Black Lives Matter movement was huge for me in terms of being seen on a broader scale. Wellness and fitness brands started to seriously scour social media to find people of color in the wellness space and they began reaching out to see if I would be interested in working with them. The 4 years of work that I had already put into “This Curvy World” would begin to pay off and I have been able to seriously monitize social media. I feel fortunate to be able to stragtegically choose who I want to partner with and am really proud that I am able to show that fitness/wellness comes in every shape, size and color as I have navigated working with brands who want to get behind that as well.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I have live in Bed-Stuy Brooklyn, New York and just love all things Brooklyn. Each neighborhood is a different vibe with so many wonderful places to eat, drink and things to do.
My favorite restaurtant for brunch is Sunday in Brooklyn in Williamsburg. You must have the chicken sandwich and the pancakes…they are life changing.
We must go for a bike ride or long walk in Prospect Park. When you get on the trails in the interior of the park you can’t even see a building. It is like you have escaped the city.
A massage at Life Wellness Center in Bed-Stuy is defintitely on the list. This small Black-owned business is a pillar of the neighborhood. All of the massage therapists are increible, true healers and then you can relax in the garden after your service.
Next to Life Wellness a stop at Botanical Life to shop for interesting one of a kind clothing and home goods would be on the list.
Bed Vyne Brew is the spot for drinks live DJ and mingling. A Saturday night at Brew is so much fun…especially if you are single.
A doughnut from Dough on Lafayette is also a must. They make the doughnuts on the premises and the flavors are super unique like hibiscus or blood orange…oh so delish.
Definitely a yoga class with Sacred Brooklyn and right now they are doing outdorr classes in the park…it’s lovely.
Dinner at Rule of Thirds in Grennpoint would also be on my list a faves. Super interesting take on Japenese fusion.
Who else deserves some credit and recognition?
Sacred Brooklyn (yoga studio) has been a huge part of my journey and my success. I had tried yoga numerous times before but every time I went to a studio I never saw anyone that was a representation of me. My first class at Sacred the teacher was a woman of color and I immediately thought “WOW” I have never seen this before. I begqan to practice at Sacred regualry and quickly became a part of the community. Dara Cole who is the owner of Scared Brooklyn has built a rich and diverse community and both the teachers and students have helped to shape my journey, which ultimately led to me doing my 200hr YTT with Sacred and now teaching with the studio as well. It is amazing how things have come full circle.
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