We had the good fortune of connecting with Melissa Rodriguez and we’ve shared our conversation below.
Hi Melissa, what role has risk played in your life or career?
I think taking risks is very important if you want to reach your goals. You can’t play anything safe because if you never step out on faith you will never know what’s on the other side.
The role that risk taking took place in my life was changing my career at the age of 31 from being a full time Psychotherapist to a Publicist in the Entertainment industry. I had been practicing counseling/psychotherapy since the age of 19 years old. I noticed growing up that a lot of youth were predisposition due to their environment, lack of leadership, lack of wise counsel, no guidance, no vision, and lack love and support and I knew I had that to give. I was passionate abt. helping at risk youth: gang members, drug addicts, and individuals that were exposed to trauma.
Event though I have a passion for helping at risk youth, I was also passionate abt. having my own company.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
What sets me apart is my background as a psychotherapist and my unique ability to know how to work with people, different personalities, and manage just about any crisis. I know how to respond to very sensitive issues that arise at events and with clients with confidentiality, strategy, and resolutions. I can spot conflict at any time and place while being equipped to diffuse it seamlessly.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
If my best friend was visiting for the weekend I would show them the best time ever by taking them to San Diego first! Instead of driving we would take the Amtrack to enjoy the scenic ocean views. I would take her to The Gas Lamp downtown. The area is lively with a diverse crowd that features nice lounges, hotels, malls, and it’s within walking distance to the beach.
After a few days in San Diego we would head back to LA and go to the Santa Monica Pier, Wine tasting and enjoy the beach in Malibu, and stroll down Hollywood Boulevard to take pictures of the stars on the Hollywood Walk of Fame. There are really great restaurants there like Katsuya, Boa, Nubu, and Yomishoro.
Who else deserves some credit and recognition?
I would like to shout out to London Moore and Lousine Karibian who gave me my first PR internship. I’m also grateful for the countless publicists along that way who have helped me cultivate skills in event management and public relations. Special thanks to Kelly of Kelly K. Public Relations, Stacey Barker of Jade Umbrella Public Relations, Erica Hill of Erica Hill Entertainment, Echo Hattix of Echoing Soundz Public Relations, Erica Nailor of The Formula Entertainment, Suria Sanguine of Sanguine PR, Barabara Sanchez of Elegant PR, Jessica Dupree of The Dupree Agency, and my mentor PR Guru Anje Collins of Common Ground Creative Agency.
Image credits: Jeremiah Drummond @jeremiah_drummond