We had the good fortune of connecting with Victoria Lora and we’ve shared our conversation below.

Hi Victoria, what’s one piece of conventional advice that you disagree with?
I know this may be controversial… but the phrase “less is more” doesn’t jive with me! I’m not a huge risk taker in my everyday life, so I constantly have to remind myself that I can always add more. For example, when I’m styling a model I think it’s really important never to hold back on accessories. I started bringing jewelry with me on every photoshoot just in case we need something more to enhance the look. An extra necklace or bracelet can be the one thing that pulls an outfit together. This philosophy actually made me want to shoot jewelry exclusively, which is where I want my brand to start heading!

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I love being a photographer. It is the best creative outlet for me to express my feelings and sort out the rainbow of colors rolling around in my brain. I’m a very visual person. When I think of the months of the year and the days of the week, I see them in colors and shapes instead of words. So my ideas usually start out as big blobs of colors and emotions before they become pictures. The biggest lesson I’ve learned is practice, practice, practice! I used to be hard on myself when I wasn’t satisfied with my progress. Now I know that I need to be patient and put time into the things that I want to be better at. It doesn’t happen overnight or even in a year! I am constantly growing and having such a fun time doing it.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Here’s my LA itinerary (in no particular order)! – Visit a brewery in the Arts District – Hike to Wisdom Tree – Spend a day lounging in Malibu – Breakfast and tea at Bon Vivant in Atwater Village – See the LA Philharmonic perform at Walt Disney Concert Hall – Drinks and dancing at LONO Hollywood – Antique shopping on Magnolia Blvd in Burbank – Disneyland?!

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My shoutout goes to my husband for always being there for me when I’m stuck in a creative rut. He makes me laugh and keeps me grounded in the important things in life.

Website: vloraphoto.com
Instagram: instagram.com/vloraphoto
Linkedin: https://www.linkedin.com/in/victorialora/

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