We had the good fortune of connecting with Zoey Reinach and we’ve shared our conversation below.
Hi Zoey, how has your work-life balance changed over time?
Creating balance between your professional work and your personal life is something I realized quite early on in my career I needed to prioritize. I was misguided into thinking I needed to make sacrifices in order to be acknowledged and get ahead. The sooner you realize the only person showing up for you is you, the better off you are. Prioritizing your own well being, mental health, physical fitness, friendships, and relationships will serve you better in the long run. Jobs are replaceable, people are not. Thankfully, I feel our professional industries are understanding this importance, mostly due to Covid, but also with more and more people speaking up about the workplaces they want to be part of. Using your voice is your best advocate.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I’ve spent the last five years working in Entertainment Marketing creating content for streaming platforms like Netflix, Hulu, Amazon, HBO, and Disney Plus. It was not an industry I imagined getting into but boy was it a wild and fun ride! As much time as I spent working, I spent in pursuit of my outdoor adventures. My career fuels my passion for nature with hobbies like rock climbing, snowboarding, and backpacking. With the start of the Covid-19 pandemic, remote work became a possibility. It allowed me freedom outside of the workplace to explore new places and not be confined to a two week vacation policy. Now, almost three years into the pandemic, I find myself building a freelance career and happier than I’ve ever been.
I think what the collective “they” do not share with young people is you have to do the inner work in order to be good at the outer work. You have to know yourself, you have to know what you like, what you are passionate about, what your values are, what your boundaries are, how far are you willing to go, what will you charge for that, does it feel good to you. Once you get clear on those things, the actual work will unfold itself to you and became a piece of cake. And to be completely cliche, this is all just a journey! Every individual path is different and will unfold in the way it is suppose to. Enjoy the rollercoaster of it all!
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Well, I have been living in San Diego for about 10 months but I have been visiting since early college days with family being close by. I love this city. It feels young, fresh, and laid back. My favorite things to do here include sunset beach sessions, drinking in the park on weekends, hiking, working from local cafes, rock climbing, and hopping down to Baja for some extra yummy fish tacos and oysters.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
With time comes perspective. Three people come to mind when I look back on the early years of my career. Mind you, I’m only 5-ish years in, but the first couple of years were so formative, plus, Covid feels like it put quite a lot of distance between then and now. The first agency I worked at in LA, Art Machine, was the best career experience of my life. Bryan Allen, Dave Prosenko, and Tony Grajeda were incredible mentors to me. They supported me and guided me through those first few years when I was a stubborn new creative. A couple books helped guide me towards deeper understanding of my values and my path: Lost Connections and The Defining Decade. Both books are excellent reads for anyone navigating finding yourself in your twenties and understanding what work you should be doing. My friends and family have been a constant source of support and encouragement all along the way!