We had the good fortune of connecting with Adri Davidek and we’ve shared our conversation below.

Hi Adri, we’d love to hear more about how you thought about starting your own business?
I desired to start my own business to have creative freedom over the the things I wanted to accomplish in life. The aspirations and career goals that I had were not feasible with the previous career path I was on. I wanted to be able to express all parts of who I am and model my business around creativity and autonomy. Alongside of this, I desired to create a working environment where I could provide a space for people to do the same. I wanted to create a working environment where people felt empowered and proud of the work they do and feel heard with creative ideas that they bring to the table. In essence, I wanted to create a business that wasn’t just about me being someones boss, but cultivating a team of people where we are all working together and honoring the creative flow and growth of the team and what we are creating together.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
My business, Rouse Yoga, was started right before the pandemic hit in 2020. The unfortunate timing of this made my journey in starting my business an incredibly challenging one, but more importantly, a fruitful one of knowledge, experience and hard lessons learned. These tough situations taught me to be a better business owner and truly understand the value of sacrifice in accomplishing your goals.

To share my story a little more, I first started my business as a way to provide a solution to the accessibility issues of yoga in both the physical and social sense. This started my journey into where I am today, simply, I thought about a need in society that I felt passionate enough about and use my business as a solution to that problem. The problem I saw was, the culture and heart of yoga was being changed and adopted into society as a form of exercise rather than a powerful tool in helping us in all aspects of our lives. I was seeing a wave and trend of seeing a certain type of person doing yoga which turned into being an unreachable and an unattainable thing for anyone who didn’t fit this mold. And that soon bled into yoga studios impacting yoga instructors negatively. Many instructors have experienced challenging work environments because they too were not fitting into the this created yoga ideology that society was adopting and integrating itself under. To me, yoga became a trigger and something intimidating rather than its fundamental values of mindfulness and connection to all things. Seeing this as an opportunity to bring something beautiful into the community, I decided to be a yoga studio that would offer a true space of healing, love and acceptance. I promised myself that I wouldn’t ever waver or stray from the foundations of what I set my business to be, and in short, it is to use yoga as a tool to help people discover who they are, to work through their traumas and love their bodies no matter where they are in their journeys so we as a collective can make the world a more loving place.

As you can imagine, my burning fire and desire to change the world got dimmed when Covid hit. I had to rethink my business model and make quick decisions to deal with the slew of challenges that I was faced with. The most important thing I realized was that no matter how tough things got or seemed, there was always a solution to the problem. In this thought process it allowed me to not jump into the emotionality of the situation but instead become a problem solver and work within my resources to take the best courses of action. From a business stand point this is my journey and the advice I would give to anyone looking to start their own business, do the thing that you desire to see make society better, create a plan to accomplish that goal, be flexible and adaptable as unexpected challenges come forward, be resilient and become a problem solver, have hopeful that things will work out exactly as they are in the timing they are meant to be and lastly, enjoy the ride because you will never be in the same spot twice.

If I can sum up my business into one short explanation, its that I want to people to know that even though I started a business called Rouse Yoga, I don’t view this as my business, I view this a a group of people collectively working together to bring unity and acceptance into the community. No business owner can accomplish success without a supporting team of people working for the vision or without a community of people who connect with what you have to offer. I want my business to feel like home for people, because I feel at home with the people who make Rouse Yoga come alive.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
LA is such an eccentric and vibrant place to be. You will never have the sam experience twice, there’s just so much to see and experience; from the arts, to the live music, to the parks or the beaches. It’s a beautiful place filled with people of all types of backgrounds and cultures, it’s truly a culturally unique place that invites you to see the world through a different lens. To me, it’s hard to pick certain spots to take people to, as there is always something new to explore and something new to discover. But I will admit, my guilty pleasures in LA are the museums and visual art exhibits, my guilty pleasures are LACMA and the Wisdome. They are amazing places to explore and experience!

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
A huge shoutout to my partner and my mom for being an endless source of encouragement to me as I started my journey. There were many times I felt defeated and overwhelmed but the encouragement and wisdom I received allowed me to pick myself up when times got tough. I also want to shoutout my team, they have become my family and a huge support for the growth of the business. They are a versatile group of people with many skillsets and gifts to offer to the world and they chose to use them to support the vision of the business. They give wholeheartedly and this is what keeps me working hard everyday.

Website: https://www.rousela.yoga/

Instagram: @rouseyogala

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