We had the good fortune of connecting with Brandon Dorsky and we’ve shared our conversation below.
Hi Brandon, how do you think about risk?
Risk is something we each confront daily and managing risk is part of life. Evaluating the landscape of risk and taking calculated risks is part of the fabric of being a successful entrepreneur. Practicing law in the infancy of the legal cannabis industry, as well as managing the growth of a cannabis infused edible required taking calculated risks and recalculating risks as the market and competition evolved.
What should our readers know about your business?
With over 13 years practicing law in cannabis, I have a depth of knowledge and experience that is relatively unparalleled by other intellectual property attorneys practicing in the space. My experiences and relationships from the infancy of the industry, as well as my constantly expanding community of stakeholders, have fueled an ecosystem of opportunity that has allowed me to survive through market challenges, including the shifts in the California cannabis market after the emergence of the adult use market.
My experience and relationships helped Fruit Slabs transition into the adult use marketplace, although there were multiple challenges in finding a sustainable ecosystem to continue operations. Contingency plans are a critical ingredient for managing a constantly evolving marketplace, and Fruit Slabs successfully navigated the transition to an intellectual property driven brand to adjust to the new legal landscape in California. Through the transition, Fruit Slabs emerged as California’s first official kosher certified edible.
In addition to being kosher certified, Fruit Slabs are vegan, have no added sugar, and are considered one of the healthiest cannabis edibles available. With less than 10 calories per serving, and 1 calorie or less per milligram, Fruit Slabs are functional food that makes you feel good without compromising your diet. Our THC OG Mango Slabs were recently awarded 1st place in the flavor category for healthy edibles in the Farmers Cup, and are also now available in a rapid onset CBD version from www.fruitslabscbd.com.
Look out for new flavors of Fruit Slabs and for Fruit Slabs arrival in more states soon.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
If my homies were visiting Los Angeles, I’d be sure to take them on a sushi tour that included California Roll Factory in West LA, Sushi Ai in Long Beach and a visit to Little Tokyo. I’d also commit them to a stop at Yeastie Boys Bagels, a Kogi truck somewhere, and street tacos at Olympic and Santa Fe or somewhere in the valley.
An obligatory stop at Venice beach would include a visit to High Rooftop Lounge at Hotel Erwin or Townhouse aka Del Monte Speakeasy, and possibly some Italian food at Gjelina or Forma. I’d also commit the friends to a night and day in DTLA to check out the arts district, Santee Alley, Broad Museum, Grand Central Market and catch a concert at Teragram Ballroom before a night cap complete with a famous French dip at Cole’s or sausages from Wurstkuche. If we could squeeze in a Sunday, it would be hard to pass up Smorgasborg or the Pasadena/Long Beach Antique Market.
I’d hope to swing the crew by some of my favorite farmers markets and dispensaries too so I could turn them onto the best in organic foods and buds, and wouldn’t let them leave California without first trying Fidel’s famous Hashhole – the best pre-roll available, or visiting a dispensary with quality selection of products like 99 High Tide or The Chronic.
No trip to LA would be complete without also dropping by the Fairfax district for window gazing and/or hype beast fashion flexing, as well as visiting Sole Folks to see the threads that are driving the future of fashion.
Who else deserves some credit and recognition?
Ryan Connolly, founder of Grassroots California, took a risk on hiring me to help him launch his cannabis inspired fashion brand. Ryan’s trust in me, and his willingness to heed my advice on risk taking, translated to a lot of success together.
I would certainly offer an additional shout out to Daniel Medina, author and co-creator of Below Sycamore, recording artist and former touring musician, sobriety coach and an overall amazing person who was raised here in Gardena, CA.