We had the good fortune of connecting with Vailia From and we’ve shared our conversation below.

Hi Vailia, we’d love to hear more about how you thought about starting your own business?
Not having to work for anyone else. Done!

I would love to say that I thought about what it meant to be an entrepreneur or long term retirement goals but in actuality, working for myself happen organically as kind of a function of striving to accomplish what I wanted to accomplish.

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
We really focus on experimentation here. Not only in the cellar and the actual production, but also in the way that our business is run. Always trying to think outside of the box. As far as making wine, we treat every harvest as a new opportunity to push the envelope both in flavor and in allowing the process to happen as naturally as possible. We really love working with Amphora, which are large terra cotta clay pots we import from Italy. We’re also starting a new sparkling project which is really exciting as well as planting a new vineyard here in the Central Coast. Easy is a relative term in this case. Yes, I would say it’s easy if you would define that as getting to do what I enjoy every day. But I hustle and work my ass off which I think you have to do if you’re going to be successful in whatever way you define success.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I’d bounce around like a ping pong ball… to the beach in Cayucos, a cocktail the Madonna Inn, dinner at Ember, Hike up Bishop’s Peak the next morning to work it all off.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
There are so many people that inspire and affect us on our journey in life. The list is crazy long, but my real shoutout goes to the people that I work with. We have the best team of people we call family. Without our team, no of this would exist.

Website: desparada.com

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