We had the good fortune of connecting with Valerie Ramirez and we’ve shared our conversation below.
Hi Valerie, what habits do you feel helped you succeed?
There are 3 habits that have led me to the greatest success are: 1. Purpose & Intention – making short term and long term goals with purpose and then working backwards to figure out what my next step should be. Each goal helps clarify the next. 2. Consistency in work – recognizing that it is the mundane day to day work that will ultimately lead me to the greatest success. Doing it whether I feel like it or not is the key to leveling up and getting ahead of the competition. 3. Tenacity – unwavering determination and relentless work ethic are key. Also, making the “recharging” of myself part of the job. I have come to realize that the energy I bring to the workplace really dictates how fast the car will go. Taking ownership over everything and being solution-focused has yielded me the best results.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
As some of your readers may know, The Lab Studios serves as a lifestyle brand that has become a household name for millions of people around the globe. The Lab offers Creative Services including production, design, training and development, grooming, choreography, and apparel. We are well known olympic style training and educational facility for movers and creatives around the globe. We offer weekly education to dancers in over 50 countries (all levels/ages) with our studios in the heart of Southern California. While our brand was born in the age of competition, there are three things we stand by today at all costs: relentless creativity, support for youth culture and a communal expectation of giving. We believe that supported self-expression leads to self-confidence and for us, that looks like programming and support for young creatives, women, and dancers of all backgrounds. The Lab stands for expressive and culturally driven projects meant to drive both creativity and awareness. I think that our ability to balance the personal relationships and professional business side of things has been what sets us apart. We thrive in that “gray area”. Many businesses struggle with being overly personal and others overly professional, we have found a lot of success in being able to maneuver through the two.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Hahaha, well….. that’s a hard one because my ideal day these days looks more like design meetings, location scouting and campaign planning. I love my work and that’s what’s fun to me. If someone came to visit I would definitely take them to my favorite shopping spots and dinner at my favorite place, Benihanas!
Who else deserves some credit and recognition?
I am a brand and company who was built, like many others, from the ground up with the help of my parents and best friend. Without their time, financial loans those first initial years and their belief that I had the power to be successful, I would not have been able to grow The Lab to where it was today. I am forever indebted to the people who have stood with me from the beginning. Entrepreneurship is really only possible when you have people you can lean on during the tough times and people to celebrate with during the wins.
Photo Credit @inthelab247