We asked folks what they felt was the most important factor behind their success. For us, success is about accomplishing your mission. For some, that mission might be changing discriminatory practices within their industry and for others it might be building a sustainable, profitable business to support their family. Regardless of your mission, we want to equip you with wisdom and knowledge from the community in the hopes of increasing the likelihood that you are successful in your mission.

Michelle Ramirez | Wedding Photographer & Owner

That I have built a good reputation in my area. I have build amazing relationships with local vendors that want to work with me again. Clients refer me to their friends. It’s great to be a referral-based vendor that well known in my area. I feel like that is a success in my brand. Being well known. Read more>>

Genesis Espinoza | Licensed Marriage & Family Therapist

I think the most important factors behind my success are authenticity, humility, and empathy. With authenticity being the most important one. As a mental health professional, my goal has always been to help people heal and grow from their pain and suffering. In sessions, my main objective is to remain authentic and empathetic, while maintaining professional boundaries in the therapeutic relationship. Read more>> 

Jon Madray | Actor & Musician

Consistency. From my experience, consistency has been the single most important factor to ensuring success of any brand. Consistency creates accountability. Companies need to have accountability in order to create a good reputation and brand presence. This explains why most companies will have a form of structure like 40 hour work weeks and meeting deadlines for tasks. This structure keeps them consistently getting tasks completed, ensuring long term growth in the business. Read more>>

Leslie Lake | Salon Owner

The most important factor behind the success of Pale Girls Palace and myself is that my clients are #1 and they know it! I built my company from the ground up taking a few clients here and there after my full-time job in hospitality. My clients would come over to my house as late as 11pm to get a spray tan! I would make their schedule mine, by putting the client first I showed my loyalty and got to share my passion and talent. Read more>>

Mike Perkins | Comedian, Producer & Host

I’m a Comedian and Producer, it’s what I love to do and has always been my dream. I host my own late night talk show called “Another Late Show Tonight! with Mike Perkins” which was another dream of mine that I built from the ground up. I think the most important factor is just believing in yourself and wanting to keep pushing forward and becoming the best version of yourself. I know that probably sounds very “yoga” or “zen” and you should stretch after you say that regardless, but it’s true in everything that you do. Read more>>

Lisa Taitelman | Transformational Coach

I do not lead from the corner office or the top seat in a boardroom, instead I guide women through the coastal mountain ranges of the Santa Monica Mountains. I am the founder of the “Finding Your Trail” movement where I take groups of women into the wilderness where I facilitate their journey of self-discovery and personal growth. As the women progress through my weekly hiking program they abandon self-limiting beliefs and reinvent themselves to lead a life of joy and fulfillment. Read more>>

Tatiana Dumitru | Brand Specialist

It’s hard to name the “most important factor” because I believe my success is the result of a number of factors – and they’re all tied together to play a part in my success. These factors include being disciplined, not procrastinating, always putting my best work out there and going the extra mile, being honest, taking responsibility for everything I do, and sticking to my brand’s promise. But if I had to pick one, it would be the fact that you have to be prepared to accept failure. Read more>>

Elba Lomeli | Owner & Founder

The most important factor behind my success and my brand’s success is my commitment to quality. My commitment to quality is something that I live by personally and therefore is my biggest imperative when it comes to the products that make up my brand: ELBA Vegan Skin Care. From product concept all the way through to the connection to the my customers, quality is the guiding principle. My brand is made up of natural products that provide results that you can see and feel. Read more>>

Makie Dawson | Makeup Artist

At this point in my career, I wouldn’t consider myself “successful” yet. I am relatively new, but I have been relatively successful in the time that I have been working, hitting all the career path milestones and goals that I’ve set for myself. There are a lot of important attributes when it comes to being successful, such as being prompt, organized, creative and professional, but I think the most important one is communicating and building a rapport with those that you’re working with. Read more>>

Antonio Pelayo | Artist

I would say my “passion” for the arts. Read more>>

Jesse Golden | CEO & Founder

Authenticity. The Golden Secrets was an accidental business. I had a blog for years that I used as a platform to share free wisdom in yoga, holistic health, beauty, parenting, spirituality and so on. Only after years of people asking me what products I was using on my skin, did I decide to start bottling the products I had been making for myself for years and share it with my readers. These are products that I developed for myself and had personally worn for years and owed my skin compliments to. Read more>>

Frances Hamrock | Photographer & Spin Instructor

My eagerness, integrity and confidence! I’ve always gone through life wanting more for myself and knowing that at the end of the day hard work and being a good person is what fuels my success. But, above all, if I didn’t have confidence in my work then I wouldn’t ever actually feel successful. Something we all relate to, is that having confidence (and keeping that confidence) is the biggest battle we have and the biggest barrier we face when it comes to success. So I would definitely say success came for me when I believed my work was worthy of success! Read more>>

Baleigh Graves | Clothing Designer

Aside from myself, my customers. Of course I had to put in the time, the dedication and the work but without my customers I wouldn’t be anything. I wouldn’t be where I am today and that’s a fact! Read more>>

Urael B. | Hip-Hop Emcee & Founder

The most important elements in my success has been, and will always be, an unmatched work ethic and divine insight. I strongly believe that the root of any success is the amount of work and intentional energy you put towards your goal. That’s what you have to make a top priority in the journey to your goal. Once you’re committed to putting in the work, the divine insight is what helps you navigate in route to success. As hardships, obstacles, and everything arise, developing the ability to see beyond those issues and stride toward your goals is what has set me apart. Read more>>

Chiara & Raffaella | Co-Founders & Dog lovers

We believe that knowledge, experience and love for dogs are the most important factors of success behind Stardogs. Chiara is a Veterinarian and a Dog Trainer while I am a Marketing Specialist. These factors have been so important for starting and running a business in the pet industry. Working with love, passion and commitment are other important factors that we and our Team put every day for each dog at the Clubhouse. Read more>>

Malia Miglino | Grave Hunter & History Enthusiast

I truly believe that people’s stories can heal, change and unite communities. I live by the notion that all stories are important and everyone has a story, it’s just a matter of having a platform to tell them. I think that when I decided to start telling historical stories and visiting historical sites, even though not every location was famous or well known, people were engaged because I was dedicated to telling the story truthfully and I’d like to think by doing so, made it more human and relatable. Read more>>

Sincere Williams | Model

The most important factor behind my success is my drive. Everyday I push myself to help my success. Whether it’s me having to drive a few hours to a gig, setting up meetings with other models, photographers, or make up artists, or even setting up my own personal photoshoots to help build my portfolio. My passion for modeling runs deep for me. I continue to grow and learn in every aspect I can. With every opportunity I’m presented with, I soak up as much information I can. Read more>>

Emlyn (Peake) | Artist & Songwriter

The most important factor behind the success of my brand is authenticity. For so long, in the music industry, I felt there was an expectation to appear a certain way. Style, in particular, was something that had not always come easily for me. I’m a musician after all; what I’d been taught to focus on was how to create the best song or sing in a way sets me apart from the crowd. I soul-searched for months trying to figure out how to “present” myself to the public. Read more>>

Elon Joi | Champion of Change

We have such a genuine love for helping creatives of color and feel very passionately about providing them support. Listening to the specific wants and needs of our community has contributed so much to the success of Black Film Allegiance. We allow the FAQs we receive to inform the content we share. The inception of the brand circulated around servicing Black filmmakers, so we made a pledge to help elevate those voices by providing information and access. Read more>>

Nick Cutelli | Actor, Writer & Comedian

What is the most important factor behind your success / the success of your brand? By Nick Cutelli www.cutellicomedy.com As an actor and writer in Los Angeles when it comes to creating success for me the most important factor making “rejection” be your Mr. Miyagi. For me, I was very lucky because it was something I was taught starting out in my college theatre program at Southeast Missouri State University. Being able to learn from your failures and grow from it. Read more>>

Kristen Koskella | Makeup Artist, Mens Groomer & Hair Stylist

Hard work & consistency factor up my success. I spent years working on projects I wasn’t passionate about because frankly I needed the money and to build up my resume; which in every freelancers career, you’ll have to do things you don’t want to in order to get to where you belong. When I got to a place in my career that allowed me to step away and focus on the type of career I wanted, I started to only accept the jobs I want and only posted about the projects I loved being apart of. Read more>>

Savvas Christou | Film Director, Writer & Producer

When I wrote “Katherine’s Lullaby”, I was trying to visualize faces, voices and movements. I was married with some ideas that I had in my mind but as soon as I formed the team, things were starting to change. I had a strong vision of what I wanted, but the team brought a whole load of ideas which made the movie even stronger. To me, one of the most important factors behind the film was to listen to everyone – teamwork. Having the ability to hear everybody’s opinion it’s a huge thing in a job like this. Read more>>

Amy Michelson | Transformational Color + Style

Did you know that the color you wear should be different depending on what you are doing — public speaking, fundraising, promoting your business, dating, etc? Did you know we each have a set of colors unique to us? And that each color has a different impact which will bring about different results? Knowing my personal color palette and style are the secret ingredients that led to the award winning success of my brand as a fashion designer and color stylist to the stars. Read more>>

Natashia Deon | Attorney & Novelist

The most important faction behind my “success,” if that’s what we call it, is that I can’t do anything else. I’m a working writer and “working” in my life is a broad term. I’m a lawyer, professor, mother of two, wife and caregiver. Writer is my other job and the one I might love most so I’m a working writer because writing is like being a fertile woman and having reckless sex with whorish men who leave you with another baby and no child support so being a writer treats me like I’m a single mother with all these kids and I’m determined to support them. Read more>>