We had the good fortune of connecting with Angie Rodriguez and we’ve shared our conversation below.
Hi Angie, can you walk us through the thought-process of starting your business?
Angel City Aroma has been an adventure to say the least. I’ve gone outside my comfort zone and challenged myself in so many ways. When you develop something from the ground-up while having the pressures of kids, sports, household chores, it can be hard to juggle. There were times I wanted to quit the creation process. Not quitting was difficult. I feel I became a stronger person going through these challenges. I have an appreciation for the hustle of business start-ups. The love of a great product makes the struggle worthwhile.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
What started out as a hobby in 2017, candle-making became a business endeavor. I made candles as a hobby for family and friends. In early 2018 I was laid off. It was a difficult time due to the realization that I needed to find the opportunity to be able to be a stay-at-home mom and still be able to have an income. That was when Angel City Aroma was born. The curiosity for scents and color peaked when I began aromatherapy. I realized that candles had the power to make you feel a certain way. It could uplift moods and emotions. It could calm the stresses of life. I knew aromatherapy helped my mind, body and spirit; I wanted to share it through my candles. The aromatherapy in Angel City Aroma Candles improves physical, mental and emotional wellbeing. I am proud of the array of the mood enhancing fragrances that we developed. I say “we” because of my supporting husband and children.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I would start them off in Downtown Los Angeles, ( DTLA) I feel its the center of Los Angeles. Its Hip and historic with trendy restaurants and breath taking rooftops. We would visit the Grand central market that has plenty of food vendors to choose from. We would walk Grand Park to see the fountains. One of my favorites is the Los Angeles flower market, Seeing so many flowers all at once creates such a positive feeling. Also Olvera Street, It’s the oldest section in L.A. which is full of local independent vendors selling a range of goods. DTLA has something for everyone. Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
My family and Friends. Especially my husband and kids that are with me every step of the way
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