We had the good fortune of connecting with Parv Kaur and we’ve shared our conversation below.

Hi Parv, what was your thought process behind starting your own business?
I wanted to show people that regardless of your gender, having a talent and being able to break through a male dominating industry can be accomplished. I did not think this was be a business, just a hobby which I enjoyed and would undertake in my spare time. Little did on know then, 25 years ago that I would be travelling the world doing what I love doing and that is music.

Alright, so let’s move onto what keeps you busy professionally?
Music has always been in me, I felt I was always meant to live my life being an artist that promotes our culture to wider audiences. My father was a huge influence and as he started him music career in 1967, by the 1980’s I was born! I grew up listening to my dad and his band creating new music and performing at weekly gigs. I always wanted to be like him, he has think sideburns and heavy hair, which people use to call him Elvis. I wanted to be the next madonna, but I honestly didn’t I’d get anywhere near to what my dad has achieved. I pushed my dad take me on his gigs, sitting in the back surrounded my 10 male band members I just use to play away with little drum, keyboard and anything musical even if no one could hear me. Being on stage, listening to the fans scream and being part of the band made me want to do this more. I worked part time, studied and used my student loan to funds my passion. I bought a car, drums, uniforms and started to advertise myself as a Dhol Drummer. Nobody took me seriously until they heard me play, this is where we started to get more corporate high profile stage shows like Glastonbury festival, Graham Norton Show, BBC and more. I started UK’s first ALL female Bhangra band in 1999 called Eternal Taal and together we travel the world promoting the Panjabi culture. It’s been a tough 25 years trying to break into a male dominating industry, but with thick skin, hardwork and pure passion… it can be accomplished.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Having travelled the world with my drums and team, NEW YORK city has to be the most memorable. The tall buildings, architecture designs, choice of food and seeing amazing sights like Statue of Liberty, Rockefeller centre, Times Square and so much more. Our trip was unforgettable and we sure will be visiting there real soon. Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
All credit goes to my Father. Balbir Singh, the first panjabi singer in the UK to introduce Bhangra Music in 1967. He is a Guinness book world record holder for continuously performing and promoting Bhangra since 1967 to date. His work ethic, determination and graft inspired me to take up what he started. He knew this would be a long tough journey, just how he felt, however I had him supporting me every step of the way, so the journey actually wasn’t as bad as I expected. As his daughter I want to do all the things he never got to do due to family commitments, financial restrains and working for his family. As a team we are breaking through a mainstream industry with our talent.

Website: https://www.eternaltaal.com

Instagram: https://www.instagram.com/eternaltaal/?igshid=1xy4phb36ibe2

Twitter: eternaltaal

Facebook: https://www.facebook.com/EternalTaalUK/

Youtube: https://www.youtube.com/c/EternalTaal

Other: Tiktok @eternaltaal Instagram @femaledholplayer

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